Kevin Wright leads CNBC's television and digital research teams. In addition to managing all traditional and non-traditional programming analytics, he also oversees studies related to consumer insights and cross platform behavior.
Wright joined CNBC in January 2014 from A+E Networks, where he was Vice President, Mulitplatform Research. There, he led the research teams responsible for Distribution, Multiplatform, Corporate, and Digital Ad Sales of the A+E, History, and Lifetime brands. Under Wright's guidance, in 2013 A+E Networks had its most-watched linear TV year ever, and was also at the forefront of key industry multiplatform initiatives, including Nielsen Mobile Measurement and Project Blueprint.
Prior, Wright was Vice President of Research and Planning at MTV, which included programming research for MTV, MTV2, MTV Tr3s and mtvU. He began his career at Nielsen Media Research.
Kevin holds a Bachelor of Science in Marketing and Management from Siena College and lives in Brooklyn, NY.