SAN MATEO, Calif., Feb. 26, 2018 (GLOBE NEWSWIRE) -- Franklin Templeton Investments today announced the appointment of Erika Arevuo as head of Institutional Marketing. Arevuo will be based in London and report to California-based David McSpadden, executive vice president, Global Marketing Services.
Arevuo will be responsible for developing, coordinating and providing strategic oversight of the firm’s global institutional marketing efforts. She will work closely with the firm’s existing distribution, product management and marketing teams, globally, to develop and execute comprehensive marketing strategies to elevate the firm’s presence among institutional investors.
Arevuo brings over 30 years of industry experience. She joins from BlackRock, London, where she was director of Global Institutional Marketing, EMEA. She was previously head of EMEA Investor Services Marketing at J.P. Morgan, London, and prior to that role, she served as head of European Marketing and Communications at State Street Global Advisors, also in London.
David McSpadden commented: “Growing our existing presence globally among institutional clients continues to be a strategic priority for the firm. Erika’s decades of knowledge and experience developing and executing large scale, multi-channel campaigns to this investor base will be instrumental in helping the firm take its institutional business to the next level.”
Erika Arevuo added: “Franklin Templeton is a well-established player in the global institutional market. I look forward to working closely with the existing first-class distribution and marketing teams to deliver tailored and empowering marketing strategies to grow the firm’s reach and visibility amongst institutional investors globally.”
Arevuo holds a postgraduate diploma in economics from London School of Economics and Political Science, and a BA double major in economics and American studies from Smith College in Massachusetts.
About Franklin Templeton Investments
Franklin Resources, Inc. (NYSE:BEN) is a global investment management organization operating as Franklin Templeton Investments. Franklin Templeton Investments provides global and domestic investment management to retail, institutional and sovereign wealth clients in over 170 countries. Through specialized teams, the company has expertise across all asset classes—including equity, fixed income, alternative and custom solutions. The company’s more than 650 investment professionals are supported by its integrated, worldwide team of risk management professionals and global trading desk network. With offices in over 30 countries, the California-based company has 70 years of investment experience and over $770 billion in assets under management as of January 31, 2018.
For more information, please visit franklintempleton.com. US institutional investors can visit ftiinstitutional.com. Read the Beyond Bulls & Bears blog featuring perspectives from Franklin Templeton investment professionals around the world. Connect with Franklin Templeton on Twitter at @FTI_US or access perspectives from Franklin Templeton emerging markets investment professionals around the world at @FTI_emerging or the Investment Adventures in Emerging Markets blog.
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Source:Franklin Resources, Inc.