Blue Nile Names Bill Koefoed Chief Financial Officer

SEATTLE, March 08, 2018 (GLOBE NEWSWIRE) -- Blue Nile, the largest online retailer of certified diamonds and fine jewelry, today announced the appointment of Bill Koefoed as Chief Financial Officer reporting to Chief Executive Officer Jason Goldberger.

“Blue Nile is working to reach its next level of growth and performance, and Bill brings more than 30 years of experience helping some of the world’s most well-respected companies achieve that goal,” Mr. Goldberger said.

Mr. Koefoed joins Blue Nile with extensive experience in the financial management of digital-focused companies. Most recently, he acted as Partner and CFO for BCG Digital Ventures, a corporate investment and incubation firm. Prior to that, Mr. Koefoed was CFO at Puppet Labs, a leader in IT automation, for which he was named CFO of the Year by Portland Business Journal in 2015. During his time at Microsoft, from 2005-2013, he led the company’s investor relations group and served as CFO of Skype.

“I like helping businesses grow and improve their performance,” said Mr. Koefoed. “I see great opportunity at Blue Nile to build on the success the company has already achieved and solidify its position as the industry leader.”

Mr. Koefoed received his Bachelor of Science and Master of Business Administration degrees from the University of California, Berkeley, and is also a Certified Public Accountant. He lives in Bellevue, WA, with his wife, has two children in college, and enjoys skiing and being outdoors in the Northwest.

About Blue Nile, Inc.
Blue Nile, Inc. is a leading diamond and fine jewelry retailer. The company offers a superior experience for purchasing engagement rings, wedding rings, and fine jewelry by providing expert guidance, in-depth educational materials, and unique online tools that place consumers in control of the jewelry shopping process. Blue Nile has some of the highest quality standards in the industry and offers thousands of independently-graded diamonds and fine jewelry at prices significantly below traditional retail. Blue Nile can be found online at and in its Webrooms in Salem, New Hampshire, Long Island, New York, White Plains, New York, Portland, Oregon, Fairfax County, Virginia, and Bellevue, Washington.

Media Contacts:
Amanda Winters
(206) 336-6737

Source:Blue Nile, Inc.