MoviePass™ Brings On Former Spotify and Viacom Exec as Chief Product Officer

NEW YORK, March 08, 2018 (GLOBE NEWSWIRE) -- Mike Berkley, a former product leader at Spotify, Viacom and Comcast, will join MoviePass Inc., a majority-owned subsidiary of Helios and Matheson Analytics Inc. (Nasdaq:HMNY), as Chief Product Officer beginning this week. His breadth of experience ranges from general management of new subscription businesses, to multiplatform product strategy for major cable networks, to user experience and technology development.

Product Veteran Mike Berkley to Join MoviePass for New CPO Position


His role at MoviePass will be to lead the product strategy and vision for the MoviePass™ service, as the company continues its efforts to grow its subscriber base and expand technology integrations with exhibitors and other partners. Under Berkley’s guidance, the product and technology teams will continue developing the MoviePass™ service, platform, and methods for harnessing consumer behavior intelligence to create a more deeply customized and valuable end-user experience.

Mike was most recently SVP of Product Management at Viacom, responsible for new digital products, mobile apps, video, monetization, data, and content management platforms used globally by Comedy Central, Nickelodeon, MTV, BET, Paramount Pictures, and others.

"MoviePass is one of the most exciting companies to emerge in the entertainment industry in recent years,” said Mike Berkley, MoviePass’ new Chief Product Officer. “Just as Netflix has ushered in a renaissance for TV, MoviePass is on the path to do the same for theatrical movies."

“Mike is going to be an incredible asset to MoviePass and we plan to make him an integral part of our long-term innovation strategy,” said Mitch Lowe, CEO of MoviePass. “He has the perfect array of skills to drive technological improvements in our platform and to keep our product in sync with our business goals.”

Prior to his time as a product management executive at Viacom, Spotify, and Comcast, Berkley was the founder and CEO of a social video start-up, SplashCast, and an e-learning startup, QMIND, Inc. His extensive experience at both startups and large entertainment companies make him a perfect fit for leading MoviePass’ growing technology organization.

“We are putting together the A-Team for our core technology, and this will be critical during the next phase of our growth,” said Ted Farnsworth, CEO of HMNY. “Mike is the talent we need to make sure MoviePass has the right toolset to help innovate and grow the company.”

About Helios and Matheson

Helios and Matheson Analytics Inc. (HMNY) is a provider of information technology services and solutions, offering a range of technology platforms focusing on big data, artificial intelligence, business intelligence, social listening, and consumer-centric technology. HMNY owns a majority interest in MoviePass Inc., the nation's premier movie-theater subscription service. HMNY’s holdings include RedZone Map™, a safety and navigation app for iOS and Android users, and a community-based ecosystem that features a socially empowered safety map app that enhances mobile GPS navigation using advanced proprietary technology. HMNY is headquartered in New York, NY and listed on the Nasdaq Capital Market under the symbol HMNY. For more information, visit us at www.hmny.com.

About MoviePass
MoviePass Inc. is a technology company dedicated to enhancing the exploration of cinema. As the nation's premier movie-theater subscription service, MoviePass provides film enthusiasts the ability to attend up to one movie per day for a low subscription price. The service, now accepted at more than 91% of theaters across the United States, is the nation's largest theater network. For more information, visit www.moviepass.com.

Cautionary Statement on Forward-looking Information
Certain information in this communication contains “forward-looking statements” about HMNY and MoviePass Inc. (“MoviePass”) within the meaning of the Private Securities Litigation Reform Act of 1995 or under Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (collectively, “forward-looking statements”), that may not be based on historical fact, but instead relate to future events. Forward-looking statements are generally identified by words such as “projects,” “may,” “will,” “could,” “would,” “should,” “believes,” “expects,” “anticipates,” “estimates,” “intends,” “plans,” “potential” or similar expressions. Such forward-looking statements include, without limitation, statements regarding MoviePass’ business and prospects. Statements regarding future events are based on HMNY’s and MoviePass’ current expectations and are necessarily subject to associated risks.

Such forward-looking statements are based on a number of assumptions. Although management of HMNY and MoviePass believe that the assumptions made and expectations represented by such statements are reasonable, there can be no assurance that a forward-looking statement contained herein will prove to be accurate. Actual results and developments (including, without limitation, MoviePass’ ability to continue to increase its subscribers, to derive financial benefits from its subscription growth and to make technological improvements to its product platform) may differ materially and adversely from those expressed or implied by the forward-looking statements contained herein and even if such actual results and developments are realized or substantially realized, there can be no assurance that they will have the expected consequences or effects.

Risk factors and other material information concerning HMNY and MoviePass are described in HMNY’s Quarterly Report on Form 10-Q, for the quarter ended September 30, 2017 filed with the SEC on November 14, 2017, in HMNY’s Annual Report on Form 10-K for the fiscal year ended December 31, 2016 filed with the SEC on April 14, 2017, in HMNY’s Current Report on Form 8-K filed on November 30, 2017 and other HMNY filings, including subsequent current and periodic reports, information statements and registration statements filed with the SEC. You are cautioned to review such reports and other filings at www.sec.gov.

Contact Info:
HMNY Contact
The Pollack PR Marketing Group
Stephanie Goldman/Mark Havenner, (310) 556-4443
sgoldman@ppmgcorp.com/mhavenner@ppmgcorp.com

MoviePass Contact
LaunchSquad for MoviePass
(212) 564-3665
moviepass@launchsquad.com

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/dc36244f-47b9-49af-a860-3abac90a7f25


Source: MoviePass