HQ host Scott Rogowsky announced the $250,000 jackpot on Sunday night during a game in which HQ gave away $50,000 to just one winner for its largest individual handout yet.
Wednesday night's prize $250,000 prize comes part of a partnership between HQ and Warner Bros.' "Ready Player One," the sci-fi film directed by Steven Spielberg that hits theaters March 29. The deal will help fund HQ's largest-ever jackpot and the game will feature trivia questions related to the movie, AdAge reports, citing anonymous sources.
The movie's Twitter account tweeted about the partnership on Sunday night, inviting followers to "download the HQ Trivia app to play."
The sponsorship deal with Warner Bros. is worth $3 million, according to AdAge, and it includes the promotion of three separate films being released by the studio. Presumably, it will lead to more sponsored prizes down the road.
On Monday, HQ unveiled a sponsorship with Nike via a special trivia edition promoting Nike. In that case, four winners split a $100,000 prize that represented the live game show's largest jackpot so far. Nike's own corporate Twitter account had hyped the collaboration with a tweet calling Monday "#AirMaxDay" on HQ. (Monday marked the 31st anniversary of Nike Air Max sneakers' debut, on March 26, 1987.)
The four trivia champions also walked away with free pairs of limited edition HQ-themed Nike Air Max 270 sneakers. HQ Trivia tweeted pictures of the HQ Air Max shoes after Monday's game, including a post congratulating the four winners.
It remains to be seen how HQ's fans will react to changes like the promotionally themed questions, especially considering the faddish nature of popular gaming apps along with the fact that HQ has already courted controversy. The app angered part of its user base recently by raising money from controversial tech billionaire Peter Thiel's Founders Fund, sparking the spread of the hashtag "#DeleteHQ" on Twitter last month.
But the move is a clear step into the mainstream for HQ, which launched in August 2017 and quickly built a massive following, with its daily players growing from the hundreds of thousands last fall to reach an all-time high of over 2 million for an edition of HQ Trivia that streamed live the night of the Academy Awards on March 4.