First, Cramer turned to Apple, one of his favorite consumer products companies. Shares of the iPhone maker hit record highs on Monday as its annual developer conference kicked off.
Apple has long been the target of critics on Wall Street who worried about declining hype around the newest iPhones, supply chain issues and the like.
"But what these critics were missing is that Apple doesn't just have the most loved, best tech for its cellphones, it's got a razor-razorblade business model that can't be beaten," Cramer said. "That means people buy the phone and pay for services directly from Apple or buy some of the developer apps on display today at the big conference and Apple gets a cut of each one."
With a growing revenue stream and a massive cloud backup service that customers don't seem to mind paying for, Apple was a key factor in Monday's rally, Cramer argued.
"Apple's strength — the stock hit its all-time high again today — is exhibit A in the non-FANG romp," he said. "It's kind of amazing that a company with a $943 billion market cap could really rally this hard."