Top Stories
Top Stories
Retail

Walmart rolls out 3D virtual online shopping 

Scott Olson | Getty Images

Walmart said late Wednesday it is introducing a 3D virtual shopping tour on its website that would help customers browse and choose items for their homes.

The new feature would enable customers to take a virtual shopping tour of a curated apartment showcasing about 70 items from national brands, besides Walmart's private label offerings.

Starting from July, the company said it would allow customers to add a group of items to a cart that will provide a complete look for their apartments and homes

The announcement comes at a time when retailers are seeking technological advancements to enhance in-store and online customer experience.

The U.S. retail giant is pouring billions of dollars into beefing up its e-commerce business and recently announced partnerships with logistics companies to deliver groceries ordered online.

Walmart's technology incubator, Store No 8, bought virtual reality startup Spatialand in February to build VR products for the retailer's stores and websites.

VIDEO5:4605:46
Wal-Mart's bets on VR
Next Article
Discounters

Walmart kicks off back-to-school season with dorm decor push

Key Points
  • Walmart is rolling out two new ways to shop home furnishings online.
  • The retailer is focusing on dorm decor ahead of the back-to-school season.
  • Amazon has also launched back-to-school and off-to-college pages on its website.