GE's earnings were 'optically abysmal,' but the stock is a buy, William Blair says

Larry Culp, CEO, General Electric
Scott Mlyn | CNBC

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Shares of General Electric have been under pressure since the company reported its quarterly results, but William Blair analysts said in a new note that investors shouldn't be scared off by an earnings miss. 

The legacy industrial company last week reported a wider-than-expected loss for its second quarter, sending shares falling more than 4% in the following trading session. William Blair did not make excuses for the quarter but said it still believes in the company's turnaround story.