CNBC News Releases


'The Profit' Host and Champion of Entrepreneurs Shines a Spotlight on the Business, Culture and Unique Stories of Passion and Determination Behind America's Most Iconic Streets

Watch Trailer

ENGLEWOOD CLIFFS, N.J. — November 16, 2020 — CNBC today announced a new primetime original series "Streets of Dreams with Marcus Lemonis" from the Emmy-Award® winning producers of "Anthony Bourdain: Parts Unknown," highlighting the stories of the entrepreneurs and the unique business cultures that define America's most iconic streets. In the five-episode series premiering Tuesday, December 29 at 10pm ET/PT, CEO, entrepreneur and host of CNBC's "The Profit" Lemonis travels across the country, pulling back the curtain on the most renowned and influential streets that fuel America's most vital business cultures. From diamond dealing on Manhattan's 47th Street, to country music on Nashville's Music Row, to the marijuana industry on Denver's Green Mile, Lemonis shares the stories of those determined to make it in America.

"I love all aspects of business, but the most intriguing part to me is the people," said Lemonis. "Normally, I invest in business, but I've always said we need to 'bet on humanity,' and in this show I was able to peel back the layers of some of these iconic streets in business and understand how the people behind them have kept them running so successfully for generations. From Little Havana to Harbor Drive, there are some incredible stories and we get to show viewers the importance of how people can build dreams together."

Filmed prior to the Covid-19 pandemic, "Streets of Dreams with Marcus Lemonis" features unprecedented access to the men and women who ply their trades on these streets every single day – the small business owners, innovators, old-school craftspeople, hustlers and industry power players. Lemonis reveals who's got what it takes to thrive in an ever-changing economic landscape.

Iconic Streets (in air order):

Diamond District (New York, NY) – the 24-billion-dollar block on 47th Street in New York City

Music Row (Nashville, TN) – an unassuming Nashville street that is at the heart of America's multi-billion-dollar country music industry

Calle Ocho (Miami, FL) – Little Havana, the booming capital of Cuban-American culture in Miami

Harbor Drive (San Diego, CA) – the heart of the city's emerging "blue economy" – an under-the-radar economic sector worth 1.5 trillion dollars worldwide

The Green Mile (Denver, CO) – home of the original "Great Green Experiment" in legal marijuana

On CNBC's hit primetime series "The Profit," Lemonis puts his own money on the line to help save and grow struggling businesses. A new episode of CNBC's "The Profit: An Inside Look" which looks back at classic episodes, discussing lessons learned, airs Tuesday, December 29th at 9pm ET ahead of "Street of Dreams of Marcus Lemonis."

"Streets of Dreams with Marcus Lemonis" is produced for CNBC by Zero Point Zero Production with Lydia Tenaglia, Chris Collins and Shawn Cuddy serving as executive producers. Adam Barry is the executive producer for CNBC.  

For more information regarding #StreetsofDreams, visit:

Like us on Facebook: 

Follow us on Instagram:  

Follow us on Twitter:  

About CNBC:

CNBC is the recognized world leader in business news and provides real-time financial market coverage and business content consumed by more than 355 million people per month across all platforms. The network's 15 live hours a day of business programming in North America (weekdays from 5:00 a.m. - 8:00 p.m. ET) is produced at CNBC's global headquarters in Englewood Cliffs, N.J., and includes reports from CNBC News bureaus worldwide. CNBC at night features a mix of new reality programming, CNBC's highly successful series produced exclusively for CNBC and a number of distinctive in-house documentaries.

CNBC also offers content through its vast portfolio of digital products such as:, which provides real-time financial market news and information to CNBC's investor audience; CNBC Make It, a digital destination focused on making you smarter about how you earn, save and spend your money; CNBC PRO, a premium service that provides in-depth access to Wall Street; a suite of CNBC mobile apps for iOS and Android devices; Amazon Alexa, Google Assistant and Apple Siri voice interfaces; and streaming services including Apple TV, Roku, Amazon Fire TV, Android TV and Samsung Smart TVs. To learn more, visit

Members of the media can receive more information about CNBC and its programming on the NBCUniversal Media Village Web site at For more information about NBCUniversal, please visit

About Zero Point Zero

Zero Point Zero is a television, film, print and digital content company founded in 2003 by Executive Producers Chris Collins and Lydia Tenaglia. Since its inception, the company has produced hundreds of hours of documentary content in over 100 countries around the world, including the critically acclaimed, Emmy & Peabody Award winning series Anthony Bourdain: Parts Unknown (CNN); the Emmy Award winning The Mind of a Chef (Netflix) and Emmy nominated series: My Next Guest with David Letterman (Netflix), Rotten (Netflix), Somebody Feed Phil (Netflix), as well as Pandemic, and Broken (Netflix). Feature documentary credits include: Jeremiah Tower The Last Magnificent (dist. by The Orchard); Wasted! The Story of Food Waste (dist by Neon SuperLTD); Stars in the Sky A Hunting Story (dist by Netflix); Fermented (Dist by Giant), and Fries! The Movie. Zero Point Zero projects have received 89 Emmy nominations and 29 wins over the past 10 years. 

About Marcus Lemonis 

Marcus Lemonis was born in war-torn Beirut, Lebanon in 1973; and, at nine months old, was adopted by a couple living in Miami, Florida. Marcus has long served as the Chairperson at Camping World and Gander RV & Outdoors. With his efforts, it is now America's #1 source for RVs, camping accessories, RV maintenance and repair. When he's not running his multibillion-dollar company, Marcus is focusing on his other passion by helping struggling businesses get back on their feet. He shows this process on his hit TV show, CNBC's The Profit, a past nominee for the 2018 Critic's Choice Award for Best Structured Reality Series.  Although he was not born in America, he is proud to be living the American Dream through hard work, determination and believing. With multiple ventures on his resume, Marcus can be seen sharing his knowledge through numerous business and entertainment television programs and speaking engagements. During the Covid-19 pandemic, Marcus launched The Business Learning Center, a free of charge, educational tool on his website aimed to help entrepreneurs succeed during challenging times. He simultaneously dedicated $50M towards the launch of The Lemon-Aid Foundation, his charitable mission of supporting and investing in underserved communities and small businesses. 

For more information contact:

Beth Goldman
o: 201.735.4724
c: 201.563.3983

Danielle Desser
o: 201.735.3187
c: 201.388.2596

FerenComm for CNBC
o: 212-983-9898