An artificial Christmas tree sits on display inside a Home Depot store in New York.
Daniel Acker | Bloomberg | Getty Images
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Black Friday has officially kicked off the busiest shopping season of the year and Wall Street is trying to peg which retailers are going to benefit the most in this unusual year.
The National Retail Federation expects holiday shopping sales to grow 3.6% to 5.2% in 2020. However, this season will have a special focus on e-commerce amid the coronavirus pandemic.