AP: We've noticed lenders can't get enough of this kind of project. It will be a good way to accelerate development to achieve our goals.
Historically, the media helped Babyloan grow its community of lenders. Forty percent of them came to us as a result of our media visibility. But in the last three years, that's been less true. This project may get the media interested again and restore the visibility that helps us attract new lenders.
We don't know yet whether the profile of lenders will change, but if it does, it will be a real mark of success. Our "Babyloaners" are highly activist and engaged. We hope the lenders interested in the issue of access to energy will be even more so.
PC: Naturally, quantitative indicators such as the number of projects referred and funded by MFIs, the number of countries, the quality of the MFIs and the fact that they've added access to energy projects to their program, and the number of people impacted are important. But we also want the partnership with Babyloan to lead to a growing, lasting operation that outperforms its goals and brings unexpected benefits.
For more on the subject:
Awango by Total Comes of Age