Most people would share data for money: Survey
Would you share personal data with companies in exchange for money?
More than half of respondents in Intel's "Internet of Things and the Smart Home" survey said they would. Millennials, in particular, were more likely to agree to sharing data about smart home device usage for money or discounts compared to other generations.
The results of the survey showed that a majority of respondents, 54 percent, were comfortable sharing their personal data, but many still had security concerns.
In fact, 92 percent of those surveyed said they were concerned about the potential for cybercriminals to hack into personal data.
Customers also expressed concern about the inconvenience of existing security measures. Four in 10 surveyed foresaw passwords becoming a hassle and 75 percent were concerned about the number of passwords they would have to remember.
The survey found that consumers were looking for a mix of biometrics and convenience to secure their smart homes: Given the option to select multiple preferred forms of security, 54 percent chose fingerprints, 46 percent chose voice recognition, and 42 percent chose eye scans. Of those surveyed, 89 percent would prefer to secure every smart device through one integrated system.
The "Internet of Things and the Smart Home" survey polled 9,000 people from nine countries, including Australia, Brazil, Canada, France, Germany, India, Mexico, the United Kingdom and the United States. Intel did not immediately respond to request for comment.