Hold the pie. A survey now supports changing the phrase to just "as American as Apple."
The CNBC All-America Economic Survey finds that 64 percent of Americans now own an Apple product, up from 50 percent when the question was last asked five years ago. The average American household reports owning 2.6 Apple products, up by a full Apple product from the 2012 survey.
"I cannot think of any other product — especially any other product at a high price point — that has that kind of permeation with the public and level of growth,'' said Jay Campbell, pollster with Hart Research, which conducted the survey along with Public Opinion Strategies.