KEY POINTS
  • Netflix's future competition "can have a negative impact on the multiple as investors think about different options," Loup Ventures' Gene Munster says.
  • Netflix subscription price hike will "set the bar even higher" for the streaming service in the future, Munster adds.

Investors may be less willing to buy Netflix stock in two years as media companies such as Disney, Amazon and Apple will look to command a presence in the online streaming business, venture capitalist Gene Munster told CNBC on Thursday.

Movie watchers will likely subscribe to numerous streaming brands, but the Loup Ventures founder said he isn't so optimistic about the equity's long-term outlook, because it will need more "substantial upside."