KEY POINTS
  • BlocPower is a Brooklyn-based start-up that has "greened" more than 1,200 buildings in New York City and has similar projects in two dozen other cities.
  • The company reports it has reduced building energy costs by 30% to 50% and reduced greenhouse gas emissions by 40% to 70% in current projects.
  • In a basement amid old wiring, ancient boilers and carbon-emitting gas lines, BlocPower CEO Donnel Baird said, "We look at this and [see] a great opportunity to save the planet and make a little bit of money by focusing on what's down here."

In a four-story apartment building in Brooklyn, New York, a very small company is implementing a very big idea: Electrify every building in the United States by leasing landlords the necessary equipment to make the transition.

BlocPower is a Brooklyn-based start-up that has "greened" more than 1,200 buildings in New York City and has similar projects in two dozen other cities. It uses a lease-to-own platform, offering landlords and homeowners green heating and cooling systems, electric appliances and solar panels. It installs the equipment and manages its upkeep. Landlords make monthly payments that cover those costs and offer returns to investors.