Greg McKeown

CNBC Make It

Greg McKeown is the author of "Effortless: Make It Easier to Do What Matters Most." He a leadership researcher, speaker, consultant and host of the popular podcast, "What's Essential." He has worked with several large clients, including Apple, Google, Facebook, Pixar and Salesforce. Greg's work has been featured in The New York Times, Fast Company, Fortune and NPR. His best-selling book, "Essentialism: The Disciplined Pursuit of Less," has sold over a million copies worldwide.