DMP Joins Heterogeneous System Architecture (HSA) Foundation to Contribute 3D Graphics and Common Compute Expertise

TOKYO--(BUSINESS WIRE)-- Digital Media Professionals Inc. (DMP), a leading provider of 2D/3D graphics Intellectual Property (IP) cores, today announced it has become a new member and contributor to the Heterogeneous System Architecture (HSA) Foundation. HSA aims to push standards based architecture and interfaces for common computing use cases between CPU and GPU, enabling more effective hardware accelerated performance and power consumption on next generation compute platforms.

By supporting the HSA Foundation initiative, DMP wants to accelerate and simplify application development for mobile GPGPU platforms. The benefits of heterogeneous architectures and computing will allow smooth user experience for computer vision, image processing and graphics intensive applications on small consumer devices.

"Heterogeneous architectures on mobile GPGPU platforms will greatly benefit users looking for a seamless graphics and compute experience from their electronic devices," said Greg Stoner, vice president and managing director of the HSA Foundation. "With DMP's commitment to driving the HSA standard forward, the integration of their technology in next generation mobile, embedded and consumer electronic platforms will change the way consumers interact with their devices."

"We are thrilled to join HSA foundation as an active contributor and look forward to working with the consortium to push and accelerate the usage of standard heterogeneous architecture in next generation mobile, embedded and consumer devices," said Tatsuo Yamamoto, CEO of DMP. "We see that by supporting HSA, DMP can expand and deepen our touch in terms of application development ecosystem and vertical industries that will be able to benefit by using DMP graphics IP for next generation consumer devices."

About the HSA Foundation

The HSA (Heterogeneous System Architecture) Foundation is a not-for-profit consortium for SoC IP vendors, OEMs, academia, SoC vendors, OSVs and ISVs whose goal is to make it easy to program for parallel computing. HSA members are building a heterogeneous compute ecosystem, rooted in industry standards, for combining scalar processing on the CPU with parallel processing on the GPU while enabling high bandwidth access to memory and high application performance at low power consumption. HSA defines interfaces for parallel computation utilizing CPU, GPU and other programmable and fixed function devices, and support for a diverse set of high-level programming languages, thereby creating the next foundation in general purpose computing. Learn more about HSA and the HSA Foundation at

About DMP

Digital Media Professionals Inc. (DMP)(TOKYO:3652) develops industry leading 2D and 3D graphics solutions for global consumer electronics, mobile, embedded and automotive markets. The company was founded in Tokyo, Japan in 2002 and is currently developing several graphics IP cores based on the open Khronos™ Group standards and DMP's cutting edge 3D graphics technology "DMP Maestro Technology".

Digital Media Professionals USA Inc.
Petri Talala, +1-408-807-2600

Source: Digital Media Professionals Inc.