Tim Kuniskis, Dodge president and CEO, discusses the success of the Ron Burgundy ad campaign and what risks where involved when deciding to tap the fictional news anchor to be the face of Dodge. "The real success has been the entertainment of the spots," Kuniskis says.
A look at the EPA's initial estimates for the most fuel-efficient automakers in 2013.
Because of a surge in business from Black Friday, the auto industry posted its best monthly sales since February 2007.
Still considered America's richest union, it has had troubles in recent years, including slumping membership and stalled organizing efforts.
If Chrysler goes public, it will most likely take place in Q1, reports CNBC's Phil LeBeau.
CNBC's Phil LeBeau says the Chrysler board is holding off on an IPO prior to the end of 2013.
Chrysler Group LLC said on Friday it is recalling 1.2 million Ram pickup trucks to check for a defect that could cause loss of steering.
"We think we're seeing some early signs of a bubble," Adam Jonas of Morgan Stanley says.
September auto-sales figures raise interesting questions about the battle for market share. Can Ford catch GM and become the No. 1 automaker in America?
Toyota is recalling about 694,000 Sienna minivans in North America due to a shift lever problem.
GM's CEO, Dan Akerson, told an automotive conference in Detroit that a female executive taking over a Big Three automaker was inevitable.
Toyota, the world's largest automaker, is increasing the number of vehicles it will build in the U.S. and export to other countries.
The automaker has filed paperwork for an initial public offering of up to $100 million, reports CNBC's Phil LeBeau.
CNBC's Mary Thompson reports Chrysler is going public again. Also, is the economy ready for the Fed to taper its bond purchases? David Malpass, Encima Global president, and Jim Pethokoukis, American Enterprise Institute, share their opinions.
CNBC's Phil LeBeau reports Chrysler has filed for an IPO. JPMorgan is leading the underwriting of this IPO.
Chrysler filed for an IPO and it's come a long way in four years since it went bankrupt. Here's what investors need to know before buying in.
How to play LinkedIn, Celgene and other high flying stocks, with the "Fast Money" traders; and CNBC's Phil LeBeau reports Chrysler has filed for an IPO. Also, CNBC's Herb Greenberg shares his opinions on a deal for BlackBerry to go private.
CNBC's Phil LeBeau offers detail about plans of an IPO for Chrysler, and the current negotiations happening between Sergio Marchionne and Fiat, and VEBA. JPMorgan is likely the lead bank.
JPMorgan will probably lead the automaker in its public offering, reports Kate Kelly with the latest detail on the potential offering.
Chrysler Group is late in the stages of preparing its offering documents, and JPMorgan Chase is expected to underwrite the IPO.