Toon Boom And Bento Box Entertainment Team Up To Develop Unique Paperless Digital Animation Pipeline

Initiative also includes launch of a new Atlanta animation studio

MONTREAL & BURBANK, Calif.--(BUSINESS WIRE)-- Toon Boom Animation Inc. (“Toon Boom”) and Bento Box Entertainment (“BBE”) have combined their expertise to develop an exclusive and state-of-the-art digital animation production pipeline uniquely designed for Bento Box’s production on prime-time animated television series, among them Bob’s Burgers, Allen Gregory, and the upcoming new series Brickleberry, Out There, and The Awesomes, as well as multiple Network prime-time animation pilots. The all-digital global workflow methodology set up under the arrangement is on the industry’s cutting edge, and Toon Boom and BBE will be promoting the innovative pipeline and processes to other studios around the world that could potentially benefit from this customized methodology.

In setting up an entirely paperless workflow between Bento Box’s studios in the United States and its partner studios around the world, BBE is maximizing the digital capabilities of Toon Boom’s industry leading digital animation tools, including Toon Boom Storyboard Pro, integrated with its Harmony network animation technology. In addition, the BBE and Toon Boom digital production pipeline incorporates innovative animation tools for “Digital Timing,” “Digital Track Reading” and “Digital Lip Assignment”. Also under the BBE and Toon Boom collaboration, four traditional animation studios in Seoul, South Korea, have been upgraded with hardware, and their workforce have been trained to use the Toon Boom suite of software tools. These will be utilized within the Bento Box digital production pipeline in order to achieve the quality and fluidity of traditional key-frame animation, while gaining significant efficiencies throughout the entire production process and enabling fluid communication and production management by BBE’s operations team in the United States.

Successfully implementing the digital pipeline and paperless workflow on prime-time animation television series is an important technological development for the industry, according to Bento Box co-founders and supervising producers Joel Kuwahara and Mark McJimsey. “Toon Boom and Bento Box are forward-thinking companies with unique skill sets, and this pipeline we’ve developed together has created proven production efficiencies for Bento Box’s network and studio clients while maintaining and improving the highest quality of animation and acting expected by the creators, writers, artists and audiences,” says Kuwahara and McJimsey.

“We are thrilled to work with Bento Box and ensure they benefit from the utmost experience using the Toon Boom pipeline,” says Joan Vogelesang, president and chief executive officer of Toon Boom. “Both our teams have fine-tuned the digital workflow to make it a perfect fit for their needs.”

In another key development, BBE is opening an animation production service studio in Atlanta, Georgia, where it will benefit from a strong local talent pool and state and city production incentives. The new studio was created in a deal brokered by BBE co-founder Scott Greenberg. Brett Coker, head of operations for BBE, is taking charge of the project to build and launch the new facility, which will be known as Bento Box Animation Studio Atlanta LLC (“BAS”). BAS will take advantage of the Bento Box and Toon Boom production pipeline, while providing animation production services to BBE and its projects, as well as other third party producers around the world. The new studio has engaged veteran producer Craig Hartin as the head of production for BAS, as well as the services of Ashley Kohler, co-owner of Atlanta-based production company Awesome Inc., as executive in charge of production. BAS will also enter into a services relationship with Awesome Inc.

BAS will soon be providing animation production services for BBE on two high-profile television series—Out There with creator Ryan Quincy in conjunction with 20th TV for IFC, and The Awesomes with creators Seth Meyers and Michael Shoemaker in conjunction with Loren Michael’s Broadway Video for HULU. BBE’s plans to expand BAS’s production services with future projects soon to be announced.

Utilizing the Toon Boom and BBE digital pipeline, BAS will employ over 100 animators and production staff within twelve months, and is expected to expand to greater than 200 employees within three years. Both Toon Boom and BBE will be training local artists in coordination with the city of Atlanta and the State of Georgia.

Officials in Atlanta are thrilled with plans for BAS, and the mutual benefits the facility will bring to the local artistic and business communities.

“Bento Box Entertainment’s choice of Georgia for its new animation production service studio is a testament to the strategic and intentional efforts Georgia is making to ensure that the digital entertainment industry continues to grow in our state,” remarks Chris Cummiskey, commissioner of the Georgia Department of Economic Development. “Georgia offers companies like BBE access to a highly-skilled talent pool and other competitive resources, creating opportunities for companies in this industry to be successful in Georgia.”

About Toon Boom Animation Inc.

Toon Boom Animation Inc. ( is the worldwide leader in digital content and animation creation software, delivering products and services online to its global community. Toon Boom carries user-friendly applications for all, catering to children, home users, creative professionals as well as students, educators and schools. Toon Boom is fully dedicated to education and goes far beyond just developing technology and curriculums that will enhance the classroom experience. Toon Boom is an influential advocate of bringing industry and education together, while partnering with value-added partners to help students achieve their goals.

At the high-end studio level, Toon Boom offers a wide product range from powerful pre-production tools to leading-edge animation production solutions. Relying on its extensive expertise in animation production, Toon Boom provides consulting services in the fields of optimization, pipeline integration, production assistance and custom development.

About Bento Box Entertainment

Bento Box Entertainment was founded in 2009 by Scott Greenberg, Joel Kuwahara, and Mark McJimsey, and is a leading producer of prime-time animation series for broadcast television, feature films, and multimedia projects. The company founders’ experience and relationships with leading writers, producers, and content creators permit Bento Box to develop and produce its own shows for numerous broadcast and cable networks. The company is currently in production on Fox’s Bob’s Burgers and Comedy Central’s Brickleberry, along with the upcoming Out There and The Awesomes, with several other pilots and programs in various stages of development.

© 2012 Toon Boom Animation Inc. All rights reserved.

Insignia, Inc.
Eddie Michaels, 310-777-1150
Toon Boom Animation Inc.
Karina Bessoudo, 514-490-6479
VP, Marketing

Source: Toon Boom Animation Inc.