New Life Agency Announces Unprecedented Price Cuts

New Life Agency

Rancho Mirage, CA, Oct. 1, 2012 (GLOBE NEWSWIRE) -- For countless couples across the globe hoping to build a family, New life Agency continues to find new ways to make the wonders of today's infertility treatment technology increasingly accessible and affordable.

New Life's breakthrough Assisted Reproduction Insurance® (ARI) programs are unprecedented in scope, providing coverage for maternity, in vitro fertilization complications, intended parents, surrogates and egg donors. But what is also unprecedented are the lengths the company goes through to put IVF within the reach of more hopeful moms and dads everywhere.

New Life rocked the IVF insurance world in the Summer of 2012 with back-to-back price cuts on major product offerings in June and July and then in August, the introduction of their breakthrough IVF Insurance Plan Program®. The first of its kind in the U.S., the insurance program not only provides coverage for complications of the IVF process itself - it enables people to make payments over an 18-month period at 0% interest.

With Fall in the air, it's obvious the company has earned its place as market creator, market innovator and market leader and is the undisputed price leader, as well. Future moms and dads will now realize even deeper savings on New Life's premium Surrogate Maternity Care® programs!

New Surrogate Maternity Care® pricing:

  • $3,950 Surrogate Maternity Care® Silver (previously $5,000)
  • $5,950 Surrogate Maternity Care® Gold (previously $7,000)
  • $9,950 Surrogate Maternity Care® Platinum (previously $10,900)

"The prices we're offering on IVF plans and Surrogate Maternity programs are unheard of in the industry. It's an exciting development for prospective parents and the medical community alike," said Gary Hickox, New Life CEO. "Today's medical science and talented specialists can do more than ever before to help people realize their dream of parenthood. Making that happen is what we've always been about."

Global Reach

The savings extend to future moms and dads the world over. What began as a mission targeted to help people in the U.S. has taken on global proportions. "Our international insurance programs are helping to produce healthy babies -- and ecstatic new parents -- everywhere," said Trish Taylor, Founder and President of New Life Agency. "We just returned from the Alternative Parenting Show in London, where we were able to reach out to people from so many different countries, all looking to build a family."

New Look to be Unveiled at ASRM

As it changes the face of Assisted Reproductive Insurance®, New Life has created a new face for itself. At the upcoming American Society for Reproductive Medicine Annual Meeting (ASRM) in San Diego October 20-24, in addition to its offering of revolutionary programs at incredible new prices, New Life will be unveiling its new look with an exciting new tradeshow booth and collateral materials.

"What could be a more fitting symbol for New Life than, literally, a 'tree of life' composed of loving families -- heterosexual couples, same-sex couples and individuals -- who have made their dream of becoming a family, a reality," said Taylor.

New Life Agency has created a groundbreaking array of Assisted Reproduction Insurance® products and programs. To find out more, visit

About New Life Agency, Inc.

New Life Agency provides Assisted Reproduction Insurance® for maternity, in vitro fertilization complications, intended parents, surrogates, egg donors and professional liability exclusively to the assisted reproduction medical industry since 1998. In 14 years, New Life has helped parents welcome over 1,700 babies into their families and have processed over 100,000 claims and paid over $20,000,000 in benefits. New Life Agencyis a fully licensed Surplus Lines Company in most states as a Lloyd's of London Coverholder and underwriter offering insurance products secured and "A" rated superior security by A.M. Best, financial size XV (excess of two billion dollars). New Life Agency is a licensed full service health claims Administrator/TPA providing benefit administration services for employer groups and customer care and claims handling services exclusively to New Life Agency, Inc. New Life Agency Claims Division is dedicated to providing World Class Customer Care in claims management and administration. New Life is located at 41-750 Rancho Las Palmas Drive, Suite F-1 in Rancho Mirage, CA. For more information: 877-952-(LIFE)5433 or

CONTACT: Lisa S. Herman 760-409-3086

Source:New Life Agency