Company to Unveil New Data on Tablet Shoppers’ Holiday Plans and Share Actionable Tips on How to Cater to This Coveted Group of Consumers
BOSTON--(BUSINESS WIRE)-- Zmags, provider of commerce-enabled digital catalogs and publications, today announced that Daren Tomey, Director, Enterprise Business Development, will be speaking at Internet Retailer’s Mobile Marketing & Commerce Forum (MMCF), being held October 8-10 in San Diego. Daren will be joined by Scott Cohn, Vice President of Merchandising and Sales for BakersShoes.com, to discuss what retailers and marketers need to know about marketing and selling to the tablet shopper.
With higher average order values than desktop e-commerce, tablet shoppers are among the most coveted of all digital shoppers. In this session, retailers and marketers will learn how to curate digital experiences for this fast-growing group of consumers. In addition, Zmags will unveil proprietary research on tablet shoppers’ expectations and plans for the holiday season.
|Scott Cohn, Vice President of Merchandising and Sales, BakersShoes.com|
|Daren Tomey, Director, Enterprise Business Development, Zmags|
|“What Retailers and Marketers Need to Know about the iPad”|
|Tuesday, October 9|
|1:30 – 2:15pm|
|Manchester Grand Hyatt|
|One Market Place|
For more information on how commerce-enabled digital catalogs and publications can increase revenue and deepen brand affinity for tablet shoppers, please visit the Zmags website to learn about Verge.
Zmags unlocks new revenue opportunities for retailers and marketers by delivering fully-branded, commerce-enabled digital catalogs and publications that are consistent across all consumer touchpoints. The Zmags platform provides an immersive digital environment that invites discovery, deepens customer engagement and allows streamlined purchasing directly from the page.
Zmags is among the fastest growing technology companies in North America, having been named to the 2012 Red Herring Top 100 North America Tech Startups and the 2012 Inc 5000, and is ranked #70 on the Deloitte 2011 Technology Fast 500. The company is headquartered in Boston, Mass. with offices in London and Copenhagen. For more information about Zmags, please visit www.zmags.com or follow us on Twitter: @zmags.
Keri Bertolino, 617-986-5007