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Designs By Lolita(R) Launches New Website as Part of Rebranding Effort

PAWTUCKET, R.I., Oct. 4, 2012 (GLOBE NEWSWIRE) -- Designs By Lolita, the brand best known for its hand-painted glassware, has unveiled a redesigned website as well as a newly updated look for the brand. The new logo and custom design on the website is the first step in re-defining the brand image.

"The new website embraces not just the product but the personality of the brand, which is all about celebrating life's moments large and small" said Lolita Healy, a nationally known celebrations expert and founder of Designs By Lolita. "We're always coming up with new designs that reflect today's woman, and now DesignsByLolita.com fully encompasses this ideal."

Designs By Lolita is committed to providing an amazing customer experience, and the launch of the newly designed website is just the first step. Easy-to-use navigation, social media-friendly features that allow consumers to better engage with the brand and a fun, fresh design that reflects the brand's charismatic vibe aim to create an exceptional shopping experience. The celebration continues online at www.DesignsByLolita.com.

PRESS: For more information, please contact Lori Faigin at The S3 Agency: 973-257-5533 or lfaigin@theS3agency.com

About Designs by Lolita

Lolita's designs celebrate personalities, holidays and life's milestones. Her distinctively decorated product lines include hand-painted drinkware (martini, wine, champagne, pilsner, shot, mugs and more, each featuring their own unique recipe or secret message), pajamas and robes, aprons, party items and candles. Lolita products make great gifts – and they come in stylish packaging, so there's no need for wrapping. For more information about Lolita, please visit DesignsByLolita.com. Lolita is on Facebook www.facebook.com/DesignsByLolita, Twitter @DesignsByLolita and Pinterest www.pinterest.com/DesignsByLolita.

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http://www.cisionwire.com/the-s3-agency/r/designs-by-lolita--launches-new-website-as-part-of-rebranding-effort,c9313926

Source: Designs By Lolita