SOUTHFIELD, Mich., Oct. 5, 2012 /PRNewswire-iReach/ -- Furniture retailer, The Dump, America's number one furniture outlet store, just launched a new 60 second image commercial that is aiming to change the way people buy brand name furniture, mattresses and rugs.
"Have you been dumped?" begs that question. The commercial features a wide variety of people wearing The Dump's signature yellow t-shirts that say "I've Been Dumped." Even a bride wearing her stunning wedding gown is happy to have been dumped.
The owners of The Dump became known to America's top furniture manufacturers 10 years ago when they started buying their closeouts, overstocks, end of runs and discontinued products. They became such a large buyer of these name brand goods, that the major furniture manufacturers started calling them "The Dump." It's the nickname that became the icon.
That's when The Dump opened several stores with a massive 250,000 square foot footprint in multiple markets including: Atlanta, Phoenix, Dallas, Houston, Philadelphia, Virginia Beach, Norfolk, Richmond and Turnersville. Now, their goal is to get the word out that this is all new, brand name merchandise; not used or refurbished.
By buying the way they do, for pennies on the dollar, they can sell everything to the public at a steal of up to 80% off! "We don't pay full price and you don't pay full price. This is the stuff regular stores don't want you to know about," says The Dump. America is taking more trips to The Dump than ever before; dumping the stores that cost them more.
The Dump's loyal fans are voicing their opinions on The Dump's official Facebook page where the commercial "Have You Been Dumped" was posted late last week. One stated, "They have the BEST buys on furniture, and it's good stuff too," while another said "Love this commercial."
For more information on The Dump or to view their commercials, visit them online at:
Media Contact: Vera Yardley Sussman Sikes Agency, (248) 353-5300, firstname.lastname@example.org
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SOURCE The Dump