NEW YORK--(BUSINESS WIRE)-- WebMediaBrands Inc., (Nasdaq: WEBM) today announced that Jason Hirschhorn, CEO of The ReDEF Group and former president of Myspace, will deliver a keynote address at Media App Summit (#MediaAppSummit), December 3 in New York City.
Hirschhorn will speak about the monumental changes that have swept the media industry since the rise of social networks and apps during his session, Where Do We Go Next? A Mobile Roadmap for Media Professionals. Hirschhorn will provide attendees with fresh, innovative insight on app development, marketing, and monetization.
Additional speakers include Amanda D’Acierno, VP and Publisher at Random House Audio, and Deborah Forte, President of Scholastic Media and Executive Vice President of Scholastic Inc. D’Acierno will explore all aspects of the educational app field, from digital textbooks to app-based study guides during the session, Exploring Apps & Educational Publishing. Forte, the brains behind the development and creation of Storia, Scholastic eReading App, will speak on Maximizing Discoverability and Profitability in Book App Marketplaces.
"We've seen too many media professionals bewildered by the breathtaking shift to smartphones and tablets,” said GalleyCat Editor Jason Boog. “We've gathered experts from every corner of the media landscape to share practical and actionable advice about how to get your stories, books, articles, videos and other content on mobile devices. Media App Summit will help bridge the gap between technology leaders and media professionals, inspiring a more productive conversation about the future of media.”
This year's conference has been designed to provide attendees with strategies to build brand awareness, retain an audience, and create valuable content. Additional speakers include executives from Barnes & Noble Digital Products, Disney Publishing Worldwide, UNICEF, Atavist, Thrillist Media Group, Edelman Digital, and Lonely Planet.
Featured panel sessions include:
- Multi-Platform Publishing for Mobile News and Magazine Content
- Self Publishing Across Multiple Formats
- Mobile Advertising- Engagement Drives Conversations, Get the User Involved!
- New Distribution Models for eBooks and Apps
- App-Centered Outreach for Non-Profit and Institutions
Media App Summit brings together publishers, developers, digital content strategists, editors, authors, and entrepreneurs for an extensive look into the cutting-edge world of media app design, demographics, and distribution.
Register before October 12, 2012 and save:
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Media App Summit official sponsors and partners include: Publishers Weekly, Best Web Design Agencies, TopSEOs, Visibility Magazine, SocialTimes, AllFacebook, AllTwitter, Inside Facebook, Inside Social Games, Inside Mobile Apps, Inside Network Research, AppData, and PageData.
About WebMediaBrands Inc.
WebMediaBrands Inc. (Nasdaq: WEBM) (http://www.webmediabrands.com) is a leading Internet media company that provides content, education, and career services to social media, traditional media, and creative professionals through a portfolio of vertical online properties, communities, and trade shows. The Company's online business includes: (i) mediabistro.com, a leading blog network providing content, education, community, and career resources (including the industry's leading online job board) about major media industry verticals including new media, social media, Facebook, TV news, advertising, public relations, publishing, design, and mobile; (ii) InsideNetwork.com, a leading network of online properties providing original market research, data services, news, and job listings on the Facebook platform, on social gaming, and on mobile applications ecosystems; and (iii) SemanticWeb.com, a leading blog providing content, education, community resources and career resources on the commercialization and application of Semantic Technologies, Linked Data, and Big Data. The Company's online business also includes community, membership and e-commerce offerings including a freelance listing service, a marketplace for designing and purchasing logos (stocklogos.com) and premium membership services. The Company's trade show and educational offerings include conferences, online and in-person courses, and video subscription libraries on topics covered by the Company's online business.
All current WebMediaBrands press releases can be found online at:
Caitlin McKinney, 212-547-7870
Source: WebMediaBrands Inc.