CHICAGO, Oct. 9, 2012 /PRNewswire-USNewswire/ -- The American Academy of Pediatric Dentistry (AAPD), the authority on children's oral health, is encouraging parents and caregivers to enjoy a happy Halloween by simply brushing their children's teeth for two minutes, twice a day.
In time for back-to-school season, the AAPD joined with the Ad Council, as part of the Partnership for Healthy Mouths, Health Lives, to launch a historic nationwide campaign designed to encourage parents and caregivers to modify their children's oral health behaviors through low-cost, preventive strategies. Campaign media partners include Sesame Workshop, DreamWorks, Cartoon Network, My Kazoo! and many others.
According to AAPD President Dr. Joel H. Berg, "This first-of-its-kind campaign unifies dozens of dental organizations around a common message and raises the awareness of children and their parents about the importance of oral health, which is critical, and desperately needs attention on Halloween, and every single day of the year."
In order to properly prepare for the Halloween holiday, AAPD urges parents and caregivers to visit the campaign's website http://2min2x.org/ for key recommendations and tips on maintaining healthy teeth on this holiday and throughout the year:
In fact, AAPD has revised its Policy on Dietary Recommendations for Infants, Children, and Adolescents, which can be located at http://www.aapd.org/media/Policies_Guidelines/P_DietaryRec.pdf.
For more helpful tips to ensure that your family enjoys a fun and healthy Halloween, please visit http://www.aapd.org.
About the American Academy of Pediatric Dentistry
The American Academy of Pediatric Dentistry (AAPD) is the recognized authority on children's oral health. As advocates for children's oral health, the AAPD promotes evidence-based policies and clinical guidelines; educates and informs policymakers, parents and guardians, and other health care professionals; fosters research; and provides continuing professional education for pediatric dentists and general dentists who treat children. Founded in 1947, the AAPD is a not-for-profit professional membership association representing the specialty of pediatric dentistry. Its 8,400 members provide primary care and comprehensive dental specialty treatments for infants, children, adolescents and individuals with special health care needs. For further information, please visit the AAPD website at http://www.aapd.org or the AAPD's consumer website at http://www.mychildrensteeth.org.
SOURCE American Academy of Pediatric Dentistry