Press Releases

Mercatus to Connect with National Retailers at NextPoint 2012

TORONTO--(BUSINESS WIRE)-- At NextPoint 2012, Mercatus Technologies, a software company delivering exceptional consumer experiences on behalf of their retail clients, will connect with national retail executives to discuss consumer and technology trends in the industry. Through various participatory levels, the Company’s thought leaders will share informed insights into how Retailers can maximize multiple touchpoints to innovatively engage consumers more profitably.

“Our engaging shopper-centric solutions deliver business advantages,” explains Rick Laanvere, Vice President Sales & Business Development, Mercatus Technologies. “Our national brand-name clients are realizing differentiation, competitive advantage and streamlined business operations. Our new eCommerce solution enhances our existing platform into a revenue-generating tool. This solution will allow a Retailer’s customers to perform integrated transactions across any device.”

Mercatus looks forward to connecting with executives attending NextPoint to explain how Mercatus’ experience and solutions help Retailers bridge the gap between online and offline tactics to deliver exceptional and profitable consumer experiences. Through intimate boardroom presentations and one-to-one appointments, Retailers will learn how to maximize client relationships for business growth through leveraging consumer technology. New this year, Retailers will preview the innovative eCommerce solution by Mercatus.

“NextPoint assembles thought leaders who are using technology to revolutionize the retail industry,” says Nancy Splaine, Vice President/General Manager of Connecting Point, the producer of NextPoint. “NextPoint’s intimate and unique format connects executives on a strategic level to discuss partnerships and ideas. The caliber of this group is impressive; the resulting business has been as well.”

About Mercatus

Imagine delivering the right message to the right consumer in the right place at the right time. Mercatus Technologies makes this possible. Mercatus enables Retailers and advertisers to achieve competitive advantage, boost brand equity, and improve financial performance. Leveraging Mercatus Smart Shopping Technology on a cross-channel marketing level, Retailers and advertisers achieve the ultimate one-to-one relationship with shoppers throughout their buying cycle—from intent to influence to purchase. See the bigger picture at

Mercatus Technologies
Julie Zuzek, +1 416-603-3406
Director, Marketing

Source: Mercatus Technologies