CHERRY HILL, N.J. and PORTLAND, Maine, Oct. 10, 2012 /PRNewswire/ -- TD Bank, America's Most Convenient Bank®, today announced that it plans to protect approximately 214 acres of critical forest habitat as part of the bank's TD Forests program (www.td.com/forests). In partnership with The Nature Conservancy, the bank will protect oak-hickory and hemlock-northern hardwood forests in New York's Finger Lakes region, and oak-hickory-cabbage palm and upland mixed forests in Central Florida.
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TD Forests is a North American initiative of TD Bank and its parent company, TD Bank Group (TD). The program has two goals:
- Reduce the bank's paper usage by at least 20 percent by 2015
- Grow the area of protected forest habitat
The TD Forests program will increase the amount of forested lands protected and cared for by The Nature Conservancy and the Nature Conservancy of Canada by an average of two football fields a day over the next five years. In a year, it will protect an area larger than New York's Central Park.
In New York, the bank will elevate forest conservation by bringing a piece of nature and wildlife to the busy streets of the Big Apple. Throughout October, New Yorkers will interact with a digital wall of virtual forests at the TD Bank store on 14th Street and 5th Avenue, and experience scenes of nature through iconic viewfinders that will travel between high-visibility locations in Manhattan.
"We've had great success in our effort to be as green as our TD logo and we're excited to take the next step and reduce our paper usage while protecting critical forest habitats," said Diana Glassman, Head of Environmental Affairs at TD Bank. "A key differentiator for TD has been our ability to embed environmental awareness throughout all we do at the bank, finding opportunities to reduce our environmental footprint while strengthening our business."
In a recent survey of Americans living within TD Bank's Maine to Florida footprint, more than 90 percent of those polled said that protecting forests and natural ecosystems was important to them. A majority (57 percent) strongly believe forests and natural areas play an important role as places for leisure and recreational activities.
"We are delighted to be teaming up with TD Bank to protect over 200 acres of critical forest habitat as part of the TD Forests initiative," said John Cook, Eastern Division Director, The Nature Conservancy. "We applaud TD's commitment to reducing its paper use and protecting forestland, and we look forward to working together on this initiative."
TD Forests is an addition to the bank's growing environmental portfolio (https://mediaroom.tdbank.com/green). TD Bank concentrates its environmental efforts around three pillars where the bank can drive the greatest results – energy efficiency, paper reduction and encouraging employee involvement in environmental activities.
TD Bank builds LEED-designed (Leadership in Energy and Environmental Design) stores that use about 50 percent less energy than its previous store design. TD also purchases enough energy credits from sources like wind and solar to offset 100 percent of the electricity the bank uses throughout its Maine to Florida footprint. Through an employee engagement program, the bank addresses demand for using less paper and empowers employees to take up the TD Forests challenge in their own communities by planting trees through annual TD Tree Days events.
This October, approximately 475 trees will be planted by more than 450 TD employee volunteers at TD Tree Days events in Brooklyn, N.Y.; Greenville, S.C.; Jacksonville, Fla.; Miami; New Haven, Conn.; Perth Amboy, N.J.; Portland, Maine; and Washington, D.C.
About TD Bank, America's Most Convenient Bank®
TD Bank, America's Most Convenient Bank, is one of the 10 largest banks in the U.S., providing nearly 8 million customers with a full range of retail, small business and commercial banking products and services at nearly 1,300 convenient locations throughout the Northeast, Mid-Atlantic, Metro D.C., the Carolinas and Florida. In addition, TD Bank and its subsidiaries offer customized private banking and wealth management services through TD Wealth®, and vehicle financing and dealer commercial services through TD Auto Finance. TD Bank is headquartered in Cherry Hill, N.J., and Portland, Maine. To learn more, visit www.tdbank.com. Find TD Bank on Facebook at www.facebook.com/TDMoneyLoungeUS and on Twitter at www.twitter.com/TDBank_US.
TD Bank, America's Most Convenient Bank, is a member of TD Bank Group and a subsidiary of The Toronto-Dominion Bank of Toronto, Canada, a top 10 financial services company in North America. The Toronto-Dominion Bank is one of the few banks in the world rated Aaa by Moody's and trades on the New York and Toronto stock exchanges under the ticker symbol "TD." To learn more, visit www.td.com.
About The Nature Conservancy
The Nature Conservancy is a leading conservation organization working around the world to protect ecologically important lands and waters for nature and people. The Conservancy and its more than 1 million members have protected nearly 120 million acres worldwide. Visit The Nature Conservancy on the Web at www.nature.org.
About TD Forests
Launched in 2012, TD Forests is a major conservation initiative built around two pillars – reduce (paper use) and grow (forested areas). The reduce pillar focuses on providing an increased selection of e-banking options for customers and on reducing paper usage in TD's business operations. The grow component of the initiative brings together TD's environment, community and employee programs related to forests and trees. These include TD Tree Days, TD Green Streets and local community initiatives, along with a major new conservation program conducted through the Nature Conservancy of Canada and The Nature Conservancy in the United States. This program focuses on increasing the area of protected forest habitat in North America. For more information, visit TD Forests.
About the TD Forests Survey
The survey was conducted by Environics Research Group on behalf of TD Bank Group from February 10 to 28, 2012. The online survey is based on a randomly selected sample of 1,504 Canadians and 1,502 Americans living within TD's operational footprint.
SOURCE TD Bank, America's Most Convenient Bank(R)