BevMo! Opens New Store in Santee

Opening weekend festivities include tastings of wine, beer and gourmet food; First 500 shoppers in line before 9 a.m. to receive goody bag valued at $50

SANTEE, Calif.--(BUSINESS WIRE)-- BevMo! – the ultimate neighborhood specialty beverage retailer – will open its newest San Diego area store in Santee located at 9755 Mission Gorge Road next to Rite Aid, on Friday, October 19, at 9 a.m. As the 123rd BevMo! serving California, Arizona and Washington, the new 9,500-square-foot location will feature a selection of more than 1,900 wines, 1,700 spirits, 1,850 beers and hundreds of gourmet food items, cocktail mixers, glassware, bar accessories and more.

“As our second store to open in the last month in San Diego County, we’re happy to provide our customers on the east side the convenience of a Santee store,” said BevMo! CEO Alan Johnson. “Just like we did in Chula Vista, we’ll kick off the grand opening with a $50 goody bag giveaway to the first 500 people in line. Doors open at 9 a.m. – so be sure to arrive early, bring your friends, and join in the neighborhood celebration.”

There will be in-store events and demonstrations on opening day and throughout the weekend, including tastings from popular brewers and vineyards like Coronado Brewing, Left Coast Brewing, Wilson Creek Winery, Fratelli Wines, and South Coast Winery. In-store demonstrations from major spirit brands such as Ballast Point Spirits, El Agave Tequila, and Grey Goose Vodka will also be available. Customers will be able to learn from BevMo! experts and partners as they share the latest cocktail trends and find out the best wines to serve at fall dinner parties, events, and special occasions.

The new store in Santee will offer goody bags valued at $50 to the first 500 lined up before the store opens at 9 a.m. Each goody bag will include a number of fabulous BevMo! specialty items such as a Go Vino wine glasses, TrueTap Corkscrew, gourmet snacks, MIXT White Chocolate Martini Mixer, and a cocktail shaker! Customers are encouraged to invite friends and family to join them that morning to help reach the 500 count goal.

Weekend Activities

Special in-store events and demonstrations are scheduled throughout the day from Friday, October 19, through Sunday, October 21. Highlights include tastings, cocktail presentations and delicious food from some of best local, well-known brands, so check out the schedule below and come on in to try something new!

Friday, October 19

Tastings/Demonstration Events Include:

9 a.m. to 12 p.m. Wilson Creek Winery & Left Coast Brewing
12:30 p.m. to 3:30 p.m. Michael Pozzan, Ballast Point & Skinnygirl
4 p.m. to 7 p.m. Stella Rosa, Coronado Brewing & Ballast Point Spirits

Saturday, October 20

Tastings/Demonstration Events Include:

9 a.m. to 12 p.m. Skyy Vodka
12:30 p.m. to 3:30 p.m. South Coast Winery, Stone Brewing & El Agave Tequila
4 p.m. to 7 p.m. Fratelli Wines, Karl Strauss & Jack Daniels

Sunday, October 21

Tasting/Demonstration Events Include:

12 p.m. to 3 p.m.

Moët & Chandon, Julian Cider & Bracero Tequila

3 p.m. to 6 p.m. Casteggio Wines, Green Flashing & Grey Goose Vodka

About BevMo!

Satisfying customers since 1994, BevMo! is the ultimate specialty beverage retailer where beverage lovers can discover the best quality wines, spirits and beers, at great prices. BevMo! makes shopping convenient, comfortable and fun. BevMo!’s knowledgeable, dedicated and welcoming team of experts can assist both enthusiasts and first-time buyers of wine, spirits and beer to discover something new. A one-stop shop for everything beverage, BevMo! also supplies so much more including specialty foods, cocktail mixers, cigars, glassware and bar accessories. BevMo! also offers most of its products for purchase online, for delivery or in-store pick up. To find out more about BevMo, please visit

Finn Partners
Jacqueline Buchanan, 415-249-6777 (w)
626-590-2166 (c)
Kris Mulkey, 925-348-6444 (c)

Source: BevMo!