New biffle Marketplace Offers Next Evolution in Online Shopping

ST. LOUIS, Jan. 8, 2013 (GLOBE NEWSWIRE) -- The first truly consumer-friendly online marketplace, biffle (, is about to change how consumers purchase and save when shopping online for new, name-brand consumer products.

Using proprietary technology and crowdsourced buying power, biffle is able to guarantee consumer satisfaction by assuring them the lowest price from a trusted vendor for virtually all new, name-brand products.

"It's like having your own purchasing agent for consumer products," said biffle Founder Gene Fusz. "Our technology is always searching for the best prices online, so biffle is ready for you when you're ready to buy. Your credit card information is kept safe because we never share it with vendors. Now, you can have peace of mind while getting the best deal."

biffle is a consumer-centric marketplace where price-competitive vendors gain access to a growing number of ready-to-buy consumers. biffle offers vendors the ability to dramatically increase sales through this entirely new sales channel, and channel conflict is avoided since vendor participation is anonymous. Consumers get the best price in a safe and secure environment and vendors benefit from increased sales.

"biffle has created an efficient online marketplace where consumers gain access to the lowest prices and vendors gain access to those consumers. Everyone wins," Fusz said. "We believe biffle will transform e-commerce forever." Consumers can search the biffle Marketplace for just about any new, name-brand consumer product, including consumer electronics, home appliances, lawn and garden items, hardware and power tools, automotive accessories, and sporting goods.

"With biffle, you don't have to wait for Black Friday or Cyber Monday to safely access the best prices on the Internet." said Fusz. "So. if you don't want to worry about overpaying or having your credit card compromised - just biffle it!"

About biffle

biffle is the online marketplace for name-brand products protecting consumers with the biffle Promise which guarantees their satisfaction by assuring them of the best price on the internet from a trusted vendor, the security of their payment information, safe and timely delivery of each purchase, and a consumer-friendly return policy.


Brad Fitzgerald

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Source: Elasticity