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Yinhe Integrates Entropic's c.LINK 1.1 Advanced EoC Broadband Access Solution Into Its Next-Generation High-Definition Set-top Box

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BEIJING (China Content Broadcasting Network Exhibition - Hall: 3; Booth # 3403), March 21, 2013 (GLOBE NEWSWIRE) -- Entropic (Nasdaq:ENTR), a world leader in semiconductor solutions for the connected home and JiangSu Yinhe Electronics Co., Ltd (Yinhe), a leading manufacturer of digital television multimedia receivers, announced today Yinhe has integrated Entropic's c.LINK® 1.1 Broadband Access solution into its next-generation High-Definition (HD) set-top box (STB) for advanced Ethernet-over-Coax (EoC) implementations at leading Chinese multiple service operators (MSOs).

Yinhe selected Entropic's c.LINK EoC Broadband Access solution because c.LINK is a proven EoC solution, and can overcome bandwidth challenges by scaling with MSOs' video network requirements. Further, MSOs can realize dramatic cost advantages when c.LINK is integrated into a STB, as it reduces solution costs and operational expenses.

Yinhe's new generation of HD STBs can be seamlessly added to operators' c.LINK EoC networks; enabling operators to rapidly deploy innovative value-added video on demand (VOD) services with a cost-effective single-box solution. By incorporating Yinhe's HD STB into its network, MSOs create an interactive or two-way system where the STB becomes the conduit to increasing ARPU (average revenue per year) and subscriber satisfaction achieved through new service offerings.

"Entropic's mature and proven c.LINK EoC Broadband Access solution provides the robust connectivity required to easily deliver advanced IP-based video services," said Lijun Xue, general manager, Yinhe. "Integrating c.LINK into our HD STB has created new opportunities for operators to leverage the c.LINK EoC broadband access infrastructure and engage with their subscribers in new ways that extend service levels, VOD capabilities and the stability of a proven technology backbone."

"We are very excited that Yinhe, one of the top STB vendors in China, has embedded our c.LINK EoC technology into its next generation HD STB," said Al Servati, vice president, Marketing, Connectivity Group, Entropic. "c.LINK has evolved from being a solution in generic broadband EoC access modems to a solution that can be embedded into STB solutions to enable end-users to enjoy HD VOD services provided by cable operators. With Yinhe, we are delivering a cost-effective and an innovative HD STB that can speed MSOs' NGB initiatives while increasing Average Revenue Per User (ARPU) and reducing long-term operational expenses."

Entropic's c.LINK 1.1 EoC is based on the EN3511 Network Controller (NC) and the EN3530 Client Premise Equipment (CPE). Key technical features include:

  • Reliability – based on the field proven MoCA® (Multimedia over Coax) 1.1 chipset technology, for which Entropic has already shipped more than 50-million MoCA 1.0/1.1 chipsets;
  • Lower Total Systems Cost – achieved through its highly integrated 65nm single-chip SoC and optimized bill of materials (BOM) costs;
  • Increased Performance – providing more than 270 Mbps of raw data bandwidth and more than 175 Mbps of application throughput;
  • Backward Compatibility – to the currently deployed system (EN3011/EN3230) in the field offering a seamless upgrade path; and
  • Support for Quality of Service (QoS) Performance Attributes – with high immunity to electrical interference and stringent low latency time-division-multiplexing protocol (TDM).

Availability

The Yinhe single box two-way HD STB is currently sampling, and will be in mass production in Q2 2013.

About JiangSu Yinhe Electronics Co., Ltd

JiangSu Yinhe Electronics Co., Ltd is a stock exchange listed, leading manufacturer of digital television multimedia receivers, optical fiber equipment and automated smart power grid equipment. Originally founded in 1975, it has grown to employ more than 1500 staff, 140.8 million RMB in registered capital and factory space of over 200,000m2. Yinhe products can be found in many countries worldwide. It currently has a 10% market share in China.

About Entropic

Entropic (Nasdaq:ENTR) is a world leader in semiconductor solutions for the connected home. The Company transforms how traditional HDTV broadcast and IP-based streaming video content is seamlessly, reliably, and securely delivered, processed, and distributed into and throughout the home. Entropic's next-generation Set-top Box (STB) System-on-a-Chip (SoC) and Connectivity solutions enable Pay-TV operators to offer consumers more captivating whole-home entertainment experiences by transforming the way digital entertainment is delivered, connected and consumed – in the home and on the go. For more information, visit Entropic at: www.entropic.com.

The Entropic logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=4255

Forward-Looking Statements

Statements in this press release that are not strictly historical in nature constitute "forward-looking statements." Such statements include, but are not limited to, statements regarding the expected benefits of Entropic's technology solutions, and continued or future integration of technology into products of OEMs. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause Entropic's actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to risks related to product development, risks related to new product introductions and customer acceptance of new products; Entropic's dependence on a limited number of customers; the effects of competition from alternative technologies; Entropic's dependence on service providers' connected home needs and requirements; the risk that the market for Entropic's solutions may not develop as anticipated; the effect of intellectual property rights claims; and other factors discussed in the "Risk Factors" section of Entropic's Annual Report on Form 10-K for the year ended December 31, 2012. All forward-looking statements are qualified in their entirety by this cautionary statement. Entropic is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.

Copyright © 2013 Entropic. All rights reserved. All other product or company names mentioned are used for identification purposes only and may be trademarks of their respective owners.

CONTACT: Investor Contact: Debra Hart +1 858.768.3852 debra.hart@entropic.com Media/Industry Analyst Contact: Chris Fallon + 1 858.768.3827 chris.fallon@entropic.com

Source:Entropic