IDology's Enhancements to Age Verification Support Businesses in Increasing Customer Acquisition While Stopping Online Gaming and State Lottery Fraud

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ATLANTA, April 16, 2013 (GLOBE NEWSWIRE) -- IDology, Inc., a provider of real-time technology solutions that verify an individual's identity and age for anyone conducting business in a customer-not-present environment, today announced comprehensive enhancements to ExpectID Age, the industry standard for age verification solutions. These developments support businesses in not only confirming customer age, but also in gaining additional insight into an identity to drive revenue, decrease costs, prevent fraud and meet compliance regulations.

ExpectID Age was specifically designed for age-restricted industries such as lottery, online gaming, wine, distilled spirits, tobacco, social networking, and wireless among others. It was developed to help customers quickly confirm an age while maintaining customer privacy and meeting the guidelines set forth in the Children Online Privacy Protection Act (COPPA).

With the recent enhancements, ExpectID Age is now combined with the power of ExpectID, IDology's identity verification and fraud prevention platform. Customers will not only receive confirmation of age, they will also obtain robust identity processes and a fraud prevention solution that is both real-time and on-demand.

"We are extremely excited to have launched our new and improved ExpectID Age solution," said John Dancu, CEO of IDology, Inc. "The enhanced platform not only gives customers the ability to verify that an individual meets minimum age requirements but it also gives them further insight into an identity and potential identity fraud indicators so they can determine if that person fulfills the organization's business and compliance regulations."

Organizations will be able to utilize the improved ExpectID Age to further maximize the efficiency in which they collect and manage participant information. Through advanced identity processes and fraud algorithms, IDology will aid customers in maximizing retail sales and minimizing operating costs, all while maintaining compliance.

"As the lottery and online gaming market continues to rapidly expand, only assessing if a participant is of age will no longer be sufficient," said John Dancu. "Utilizing our age solution combined with the strength of our identity solutions enables us to better prevent identity fraud and reduce risk while also escalating customer acquisition."

About IDology, Inc.

IDology, Inc. provides real-time technology solutions that verify an individual's identity and age for anyone conducting business in a consumer-not-present environment. Founded in 2003, IDology offers a solution-driven approach to identity and age verification as well as a comprehensive fraud platform designed to enable dynamic decisioning that helps drive revenue, decrease costs, prevent fraud, and meet compliance regulations. IDology is the only provider to deliver an on-demand change management tool utilizing point & click functionality that allows customers to control the entire proofing process without having to rely on internal IT resources or IDology's customer service. For more information, visit www.IDology.com or call 866-520-1234.

CONTACT: Britni Zandbergen, Sr. Director, Marketing 678.324.3812 marketing@idology.com



Source: IDology