Tumblr

What
Behind the biggest conceptual change in the evolution of blogging. The easy way to blog: post text, photos, quotes, links, music, and videos from your browser, phone, desktop, email or wherever you happen to be, and customize everything.

Disrupting
Traditional media and advertising markets.

Tumblr
Source: Tumblr

Headquarters: New York, NY
CEO: David Karp
Year Founded: 2007
Number of Employees: 174
Funding: $125 million
Key Investors: Sequoia Capital, Greylock Partners, Union Square Ventures, Spark Capital and Insight Venture Partners

Vital Stats

  • Ranks 40th among most-visited U.S. websites, right behind Netflix (Comscore)
  • 80 million unique visits a month/222 million globally (Quantcast)
  • 106.7 million blogs
  • 50 billion posts
  • 71 million daily posts
  • Average deal size for Tumblr advertising is six figures
  • Clients include GE, AT&T, Pepsi
  • The 10 top film studios are now advertising on Tumblr
  • Mobile growth rate 4 times over past six months


On Disruption

"Disruption is democratizing what was once wholly owned by influencers at big institutions." -David Karp, CEO and Founder

Tech

Latest Special Reports

  • As the need for high-level financial advice grows, wealth managers handling high-net-worth clients grow more important.

  • Innovative female entrepreneur examining prototype

    In an era of rapid technological advances and demographic change, how do legacy companies adapt, innovate and evolve? CNBC Evolve features iconic global companies and executives who are embracing change and transforming for the future.

  • Frontline insights and unique views on key issues and challenges facing today’s CFOs.