PASADENA, Calif. and LONDON, May 14, 2013 (GLOBE NEWSWIRE) -- Ayzenberg Group, one of the largest independent full-service agencies on the U.S. West Coast, today announced that it will be opening an office in London, UK, to meet the growing demand for social media marketing and branding services overseas. This is the company's first expansion outside of the U.S. The new branch will be located within the offices of leading branding agency, Holmes & Marchant. Additionally, both companies will develop a working partnership in their respective specialist areas of expertise.
Holmes & Marchant boasts over 40 years' experience in Strategic Planning, Brand Identity, Packaging Design and Brand Innovation. The international company, with offices in Singapore and Shanghai as well as London, has worked with such successful brands as Unilever, Kraft, Twinings and BP. Holmes & Marchant CEO, Simon Ward, has had a long-standing professional relationship with Ayzenberg Group, having previously served as Director of Strategic Development for the Los Angeles-based agency.
Ayzenberg has also earned a solid reputation over the past two decades, with successful social media campaigns for Microsoft, Sony, Warner Bros., Yahoo!, and Electronic Arts (EA). Together, the companies have identified a powerful opportunity to fuse established global branding methods with newer social media practices.
"Partnering with Holmes & Marchant provides us with a significant advantage in the marketplace, and further strengthens our presence as we expand our global reach," said Keith Pape, VP of Social & Emerging Media for Ayzenberg Group. "The power of our social team will only be amplified once enhanced by their global branding expertise."
Holmes & Marchant will provide Ayzenberg Group with a deeper brand consultancy offering, while embracing some of their more modern social media practices, a first for the UK company.
Said Ward, "Although Holmes & Marchant has a firm grasp on branding in the classic sense, we are looking forward to implementing Ayzenberg's successful social media techniques with a future offer around social brand management."
The two companies are set up to provide combined expertise immediately in order to maximize service offerings for existing and future clients.
The new office will open early summer of 2013.
About Ayzenberg Group
Founded in 1993, and now one of the ten largest privately held creative firms on the West Coast, Ayzenberg is a full-service advertising agency with a distinctly social and agile approach. We're all about creating and sharing brand stories–in a real-time, always-on, multi-screen way. We have advertising, social media, digital, original content, media planning and implementation, analytics and more under one roof, working as one. From videogame to beverage and consumer electronic brands, our clients value how we target, convert and generate traction with today's connected 'Gen Now' consumers. Current clients include Activision, EA, Microsoft, Red Bull, Sony, Mattel, Yahoo!, Disney, and Warner Bros. For more information, please visit www.ayzenberg.com.
About Holmes & Marchant
With over 100 experts in offices in London, Singapore and Shanghai and serving multiple markets beyond, Holmes & Marchant is a leading brand design micro-network ready to respond.
From Unilever for packaging design to Kraft Mondelez for innovation and the House of Lords for brand consulting, we advise, create and manage brand development for leading clients across the globe. Please visit http://www.holmesandmarchant.com/ for more information.