Boku

What
A mobile billing system eliminating the need for debit and credit cards in online purchases by billing directly to mobile phone numbers.

Disrupting
Leveraging telecom infrastructure to disrupt credit card transaction industry.

Boku
Source: Boku

Headquarters: San Francisco
CEO: Mark Britto
Year Founded: 2009
Number of Employees: 115
Funding: $75 million
Key Investors: New Enterprise Associates, Andreessen Horowitz, Telefonica, Benchmark Capital, DAG Ventures, Khosla Ventures and Index Ventures

Vital Stats

  • $195 million in revenue in 2012
  • Revenue growth 2011-2012: 45.29 percent
  • Revenue growth 2009-2012: 140.48 percent
  • Largest global mobile payments network
  • In 66 countries and covered by 240 carriers
  • Clients include Facebook, Electronic Arts, Disney, Sony and Zynga
  • CEO Mark Britto's start-up Accept.com was acquired by Amazon to help build its global payments platform

On Disruption

"When good business disruption happens, it reinvents the way we think about something that everyone assumed would never need to change. Boku is disrupting credit cards the way credit cards disrupted cash. We're creating a new market of consumers around mobile." -Jon Prideaux, Chief Business Officer

Tech

Latest Special Reports

  • As the need for high-level financial advice grows, wealth managers handling high-net-worth clients grow more important.

  • Innovative female entrepreneur examining prototype

    In an era of rapid technological advances and demographic change, how do legacy companies adapt, innovate and evolve? CNBC Evolve features iconic global companies and executives who are embracing change and transforming for the future.

  • Frontline insights and unique views on key issues and challenges facing today’s CFOs.