The Profit

About The Profit

"When I have skin in the game, my way is the only way your business will survive."

--Marcus Lemonis,Chairman & CEO Camping World and Good Sam Enterprises, title sponsor of the NASCAR Camping World Truck Series

ENGLEWOOD CLIFFS,N.J. — June 11, 2013 — CNBC Prime today announced "The Profit" will join the network's primetime reality line-up on Tuesday nights beginning July 30 at 10pm ET/PT.

If you have a business that'sin trouble and think your management team can survive America's turnaround king, then you're ready for "The Profit."

When Marcus Lemonis isn't running his multi-billion dollar company, Camping World, he goes on the hunt for struggling businesses that are desperate for cash and ripe for a deal. In the past 10 years, he's successfully turned around over 100 companies. Now he's bringing those skills to CNBC and doing something no one has ever done on TV before … he's putting over $2 million of his own money on the line.

In each episode, Lemonis makes an offer that's impossible to refuse; his cash for a piece of the business and a percentage of the profits. And once inside these companies, he'll do almost anything to save the business and make himself a profit; even if it means firing the president, promoting the secretary or doing the work himself.

To learn more about "The Profit" and meet the man who calls the shots, visit:

CNBC at night is the all new CNBC Prime. Like us on Facebook: and follow us on Twitter:@CNBCprimeTV and Instagram: @CNBCprime.

"The Profit" is produced and created for CNBC by The Hochb erg Ebersol Company (THE company) in association with Machete Productions. Justin W. Hochberg, Charlie Ebersol and Amber Mazzola are executive producers for THE Company. Jim Ackerman and James Bolosh are executive producers for CNBC.

For more information contact:

Beth Goldman
t: 201.735.4724
m: 201.563.3983


With CNBC in the U.S., CNBCin Asia Pacific, CNBC in Europe, Middle East and Africa, CNBC World and CNBC HD, CNBC is the recognized world leader in business news and provides real-timefinancial market coverage and business information to more than 395 millionhomes worldwide, including more than 100 million households in the UnitedStates and Canada. CNBC also provides daily business updates to 400 millionhouseholds across China. The network's 16 live hours a day of businessprogramming in North America (weekdays from 4:00 a.m. - 8:00 p.m. ET) isproduced at CNBC's global headquarters in Englewood Cliffs, N.J., and includesreports from CNBC News bureaus worldwide.

CNBC also has a vastportfolio of digital products which deliver real-time financial market news andinformation across a variety of platforms. These include, the onlinedestination for global business; CNBC PRO, the premium, integrateddesktop/mobile service that provides real-time global market data and liveaccess to CNBC global programming; and a suite of CNBC Mobile productsincluding the CNBC Real-Time iPhone and iPad Apps.

Members of the media canreceive more information about CNBC and its programming on the NBC UniversalMedia Village Web site at

About The HochbergEbersol Company

The Hochberg Ebersol Company(THE Company) was founded by entertainment industry veteran Justin Hochberg and television/film producer Charlie Ebersol. THE Company creates, packages and produces groundbreaking programming in the unscripted, multi-camera comedy,docu-series, and competition formats, for a range of leading broadcast and cable networks. In addition to developing, producing and distributing dynamic television programming, THE Company operates a full-service branded entertainment agency alongside the traditional production company. Its clients have included "Shaq Vs.," Dick Clark Productions and "Hell's Kitchen" for Fox,as well as over a hundred advertising companies. THE Company also operates its own in-house post facilities, which includes CGI capabilities. THE Company is represented by Michael Kagan at ICM and Bill Abrams of Abrams Garfinkel Margolis Bergson, LLP.

Contact The Profit

Full Episodes

The Profit: Rise of an American Floodtown


  • 5 Moments The Profit’s Marcus Lemonis rolled up his sleeves

    When the going gets tough on The Profit, Marcus Lemonis never shies away from lending a helping hand … and making some mistakes along the way. From throwing on an apron and cutting up onions the wrong way to trying to fill coffee bags and spilling beans all over the floor, these are some of the moments where Marcus wasn’t afraid to get to work. The Profit returns June 12 | Tuesday 10P ET/PT

  • The Profit | Top 5 moments that made us cry

    Marcus Lemonis is known for his tough love take on small business. But there’s a tender side to The Profit, too. Get your tissues ready as we countdown the top moments that made us cry The Profit returns June 12 | Tuesday 10P ET/PT

  • Watch an exclusive chat with Cory Nieves of Mr. Cory's Cookies as he reveals the heartwarming motivation that kickstarted his business. The Profit All New Tuesday at 10P ET/PT

Before The Profit

  • Before the Profit: Montiel

    Montiel Activewear is a womens activewear brand that specializes in yoga clothing. The company lacks an office and does all of it's work in a 4 bedroom house. They are looking for Marcus to overhaul the company and guide them towards connections that will allow the company to blossom. Is Marcus the missing piece to making this company hit it big?

  • Before the Profit: Hangout Lighting

    Hangout Lighting is a custom light fixture company that is based out of Chicago, Illinois. While they are steadily growing with great revenue numbers the company culture is causing issues. With two ex's working together there is often shouting matches and uncomfortable employees. If Hangout Lighting doesn't get help soon they might fall behind their competition. Will Marcus buy in on this company and help them light it up?

  • The Profit: Simply Slices

    Simply Slices is a revultionary fast food pizza company with high aspirations of being spread out accross America. While their idea is flawless their company has numerous flaws. None bigger than the lack of communication and interesting family dynamic surronding the company. Catch all new episodes of The Profit Tuesdays 10P ET/PT

The Profit Effect: Business Updates


On CNBC’s “The Profit”, Marcus Lemonis lends his expertise to struggling businesses in various industries across the country while using his famous People/Process/Product principle.

Read more

Marcus Lemonis

There is no secret as to why self-made millionaire and serial entrepreneur Marcus Lemonis continues to make his mark on the business world. He leaves not just an impression, but an imprint on everyone he meets, and Lemonis has that charisma, if you will, that few possess.

Read more


New Episodes return this fall

Watch FULL EPISODES of The Profit


Universal Orlando® Youth Programs: Business Learning Series

Learn the basics of business from the best with Universal Orlando® Resort Youth Programs Business Learning Series Presented by CNBC’s The Profit. Teachers and students register today for an educational and unique experience for your classrooms at Universal Orlando Resort. The business learning series is comprised of 3 content-rich modules designed around Mr. Lemonis's business principles and written in collaboration with Columbia College.

Learn more