KANSAS CITY, Mo., June 18, 2013 (GLOBE NEWSWIRE) -- Cerner (Nasdaq:CERN) has launched a pilot program to deliver the Primary Health Network, an innovative model that connects, incentivizes, and aligns consumers and providers toward improved health.

Primary Health Network (PHN) is an approach to health beyond the traditional health care system, instead involving a health retailer, a high performance physician network and innovative sponsors. Select retail locations will serve as access points for participating in the Primary Health Network, where members will do wellness screening with a nurse. As part of the experience, individuals will understand important elements about their health, receive tailored recommendations for becoming healthier, and select a primary care physician that aligns with their health beliefs, needs, and preferences.

Primary Health Network services will include wellness and condition management (including tools, labs, personalized recommendations and health navigation); continuous learning opportunities; performance analysis and reporting. Cerner® solutions will provide the underlying technology for the program. These include Cerner Wellness and Cerner Healthe Intent.

"Cerner is dedicated to improving the health of communities as part of our mission," said Amanda Adkins, general manager of the Primary Health Network for Cerner. "The retail partner for this pilot program is uniquely positioned to make a significant impact on the health and wellness of communities as 70% of America visits it every other week. Partnering with retail locations can provide a convenient place for consumers to discover their health status and at the same time buy fresh healthy food and products to proactively manage their health. We look forward to making an impact on community health starting in Kansas City."

Participation in the Primary Health Network is centered entirely on individuals and made possible through local employers. Kansas City-based Hallmark Cards, Inc. will participate in a pilot of the Primary Health Network in Liberty, Mo. launching in June 2013. Hallmark is participating in the Primary Health Network to help employees at the Hallmark Distribution Center in Liberty by providing employees and their spouses convenient ways to discover their health status and connect with highly engaged physicians in the community who have been specifically selected for them based on their individual preferences. Future plans include expansion with other Kansas City employers in 2013 and select communities nationwide in 2014.

Cerner's goals with the Primary Health Network are centered on the individual:

  • Create an entirely new health care experience focused on people and creating better health outcomes;
  • Engage individuals with a team of people dedicated to their wellness and assist them in creating a medical home with a primary care provider;
  • Form a health community that delivers measurable, high quality, evidence-based health services at a reasonable cost by aligning incentives with improved outcomes.

"Cerner believes that we can fundamentally improve the health system when we connect with individuals where they live, work and play and align incentives across all health care stakeholders," said Jeff Townsend, Cerner executive vice president and chief of staff. "We're proud to push the envelope with an innovative approach to managing the health of populations."

About Cerner

Cerner is contributing to the systemic change of health and care delivery. For more than 30 years Cerner has been executing its vision to make health care safer and more efficient. We started with the foundation of digitizing paper processes and now offer the most comprehensive array of information software, professional services, medical device integration, remote hosting and employer health and wellness services. Cerner systems are used by everyone from individual consumers, to single-doctor practices, hospitals, employers and entire countries. Taking what we've learned over more than three decades, Cerner is building on the knowledge that is in the system to support evidence-based clinical decisions, prevent medical errors and empower patients in their care.

Cerner® solutions are licensed by approximately 10,000 facilities around the world, including more than 2,700 hospitals; 4,150 physician practices; 45,000 physicians; 550 ambulatory facilities, such as laboratories, ambulatory centers, behavioral health centers, cardiac facilities, radiology clinics and surgery centers; 800 home health facilities; 45 employer sites and 1,750 retail pharmacies.

Certain trademarks, service marks and logos (collectively, the "Marks") set forth herein are owned by Cerner Corporation and/or its subsidiaries in the United States and certain other countries throughout the world. All other non-Cerner Marks are the property of their respective owners. Nasdaq: CERN. For more information about Cerner, please visit, Twitter, Facebook and YouTube.

CONTACT: Cerner Media Contact: Megan Moriarty,(816) 888-2470, Cerner Investors Contact: Allan Kells,(816) 201-2445, akells@cerner.comSource:Cerner Corporation