×

Infogroup Targeting Solutions Appoints Senior Sales Leaders to Expand Focus on Multichannel Data

OMAHA, Neb., June 25, 2013 (GLOBE NEWSWIRE) -- Infogroup Targeting Solutions (ITS), a leader in data-driven services and solutions for sales and marketing across business-to-business, business-to-consumer and nonprofit, is pleased to announce that Cary Zackman and Andrea Haldeman have both joined ITS as senior vice presidents of sales.

"I'm very pleased to have the deep data, industry and client experience that Cary Zackman and Andrea Haldeman bring to the ITS Management team," said Don Patrick, president, Infogroup Targeting Solutions. "They will both leverage our core big data assets and real-time technology solutions in their sales efforts to help our clients drive intelligent customer engagement, revenue and marketing ROI."

Cary and Andrea will lead sales teams that will focus on creating more cost-effective and measureable multichannel data solutions that combine ITS business-to-consumer and business-to-business big data assets in real-time for clients. These sales efforts will further ITS' strategy of delivering the right messages to clients' prospects, at the right time, through the right channel.

Prior to joining ITS, Cary held a number of senior level roles at Experian, culminating with his most recent position of vice president of sales for data management services. His over 14 years of industry experience also includes time spent at Acxiom, where he served as the executive director of media industry business. Cary earned his Bachelor of Arts from New York University's Gallatin School of Individualized Studies. He will work out of both the Pearl River, N.Y. and Greenwich, Conn. offices.

Andrea brings a wealth of knowledge and more than 25 years of experience to the team. Prior to joining ITS, she spent 17 years at Acxiom, with her most recent position as vice president of sales and account management in global partner development. During her tenure at Acxiom and previous roles at Gateway Europe and National Demographics and Lifestyles, Andrea crafted data-based multichannel solutions in industries including: retail, travel and hospitality, media and publishing, automotive, technology, nonprofit, utilities, agencies, brokers and resellers as well as other channel partners. She earned her Bachelor of Arts from Oberlin College and will be based out of Little Rock, Ark.

About Infogroup Targeting Solutions

Infogroup Targeting Solutions helps companies increase sales and customer loyalty through analytically driven consumer and business data and database marketing solutions. With exclusive access to the Data Axle™, we build multichannel solutions using contextually relevant information on 235MM individuals and 24MM businesses. For more information, visit www.infogrouptargeting.com.

CONTACT: Mercy Ruiz Vice President, Corporate Communications Phone: (402) 836.5290 E-mail: corporate.communications@infogroup.com

Source: Infogroup Targeting Solutions