Premier Brands, Inc. Hosts Open House on Dennis Rodman's Bad Boy Vodka for Beverage Distributors, On-Premise and Retail Buyers

SAN DIEGO, July 23, 2013 (GLOBE NEWSWIRE) -- Premier Brands, Inc. ("Premier Brands") (OTCBB:BRND), a company in the business of creating, acquiring and marketing consumer packaged goods and new product development, today announced that the Company will be holding an online "open house" and conference call for beverage distributors, retail buyers and on-premise accounts including restaurants, bars and hotels to introduce Dennis Rodman's Bad Boy Vodka.

The event will enable Premier Brands to introduce the new brand to beverage industry insiders and take pre-orders for the product expected out soon. Registration is open for all beverage industry executives that would like to learn the details and specifications of the products.

"This is a great new approach to introduce an upcoming product to a broad range of buyers across the country utilizing today's technology in communication and the internet. We have overwhelming response to the pre-launch of the Bad Boy Vodka," commented Jorge Olson, President and CEO of Premier Brands.

About Premier Brands Inc.

Premier Brands is a goods incubator in the business of creating, acquiring and marketing consumer packaged goods, primarily beverages and nutritional supplements, and selling them into supermarkets, pharmacies and convenience stores. The company's vision is to support social entrepreneurship with new product development, consulting and mentoring. Premier Brands also owns the ZizZazz line of nutraceuticals.

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Forward-Looking Statements

This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Statements contained in this release that are not historical facts, including, without limitation, statements that relate to the Company's expectations with regard to the future impact on the Company's results from new products in development, may be deemed to be forward-looking statements. Words such as "expects," "intends," "plans," "may," "could," "should," "anticipates," "likely," "believes" and words of similar import also identify forward-looking statements. These statements are subject to risks and uncertainties. Forward-looking statements are based on current facts and analyses and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management. Readers are urged not to place undue reliance on the forward-looking statements, which speak only as of the date of this release. Except as may be required under applicable law, we assume no obligation to update any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release. Additional information on risks and other factors that may affect the business and financial results of Premier Brands, Inc. can be found in the filings of Premier Brands, Inc. with the U.S. Securities and Exchange Commission.

CONTACT: Premier Brands, Inc. Investor Relations (888) 276-5688

Source:Premier Brands Inc.