What's BlackBerry worth, anyway?

Amid BlackBerry's announcement Monday that it would seek "strategic alternatives," Greencrest Capital internet analyst Max Wolff weighed in on what the company might be worth.

"I think it's worth a little bit less than where it's trading at right now," he said. "I wouldn't be hunting for the premium here in the equity side. Maybe the fixed-income side would have some opportunity for some people with the older product, but I don't really think you'd be chasing a premium here."

Shares of BlackBerry ended the day at $10.78, up 10.45 percent, giving the company a market capitalization of $5.56 billion.

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On CNBC's "Fast Money," Wolff speculated that a company such as Oracle, SalesForce or IBM could end up buying the Canadian smartphone maker.

"I don't think you're looking at the titans of B2C tech, and I think it's going to be more likely to be valuable in parts than as a whole," he said.

The possibility that China-based Lenovo could pick up the company would depend on what "iron-clad" assurances it could provide to the Canadian government on security and other issues, Wolff added.

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Apple, he also said, could be introducing three new products next month, a new iPad, a cheaper iPhone and iOS 7.

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"I think iOS7 is the bigger story here," Wolff said. "I think iOS7 is going to signal Apple being innovative again. I think it's going to change the look, and I think Apple, at least temporarily, regains some of its mojo.

"That being said, the long-term trends, the long-term risks from new emerging operating systems and from Google, unfortunately, aren't going anywhere, and they're going to continue to be an issue for the foreseeable future."

By CNBC's Bruno J. Navarro. Follow him on Twitter @Bruno_J_Navarro.

CNBC's Patricia Martell contributed research to this report.

Trader disclosure: On Aug. 12, 2013, the following stocks and commodities mentioned or intended to be mentioned on CNBC's "Fast Money" were owned by the "Fast Money" traders: Joe Terranova is long GS; Joe Terranova is long MS; Joe Terranova is long VRTS; Joe Terranova is long OXY; Joe Terranova is long TRV; Joe Terranova is long EMC; Joe Terranova is long SJM; Joe Terranova is long TRIP; Joe Terranova is long SBUX; Joe Terranova is long HOS; Joe Terranova is long AXP; Joe Terranova is long PXD; Joe Terranova is long EOG; Joe Terranova is long CXO; Joe Terranova is long LTD; Joe Terranova is long CAT; Josh Brown is long DD; Josh Brown is long VAW; Stephen Weiss is short JCP; Stephen Weiss is long BBRY; Stephen Weiss is long POT; Stephen Weiss is long MOS; Stephanie Link is long AAPL; Stephanie Link is long JPM; Stephanie Link is long WFC; Stephanie Link is long CSCO; Stephanie Link is long FB; Stephanie Link is long JOY; Stephanie Link is long GPS; Stephanie Link is long VALE; Stephanie Link is long EBAY; Stephanie Link is long FCX; Stephanie Link is long APC.