Definition 6 Hires Agency Veteran as CEO to Integrate & Grow Global Businesses

ATLANTA, Sept. 12, 2013 (GLOBE NEWSWIRE) -- The Board of Directors of Definition 6 announced the appointment of Barry Sikes as the agency's new CEO effective immediately. Mr. Sikes brings over 30 years of digital and video content development, as well as video production and broadcast distribution experience to Definition 6 that includes starting, running and selling a number of interactive media companies. Some of his key positions include being the founder and Senior Managing Partner of Creative Digital Group that specialized in the successful convergence of video on the Internet. Prior to CDG, Barry was a founding partner of iXL Enterprises whose core business was digital media and Internet consulting. Mr. Sikes was iXL's COO and helped the company grow to over $400 million in revenue before going public.

Barry has also held numerous leadership and creative positions in the broadcast and interactive media industries where his work has been recognized with over 40 production awards including Emmys, Tellys, Addys and ITVA awards.

The company also announced that Michael Kogon, founder and previously CEO of Definition 6 has been named Chief Revenue Officer and will report to Mr. Sikes. "I'm delighted that Barry has decided to lead the company into the next stage of growth," says Michael. "He has been a friend of the firm and an industry leader for years."

Lawrence Mock, Definition 6's Chairman commented that "our Board of Directors is very pleased that Barry Sikes is joining Definition 6 as CEO and we're confident that his extensive experience and leadership skills will help us fully and properly integrate the product offering and sales and marketing efforts of Definition 6 to maximize growth opportunities for our award-winning products on a global scale."

Mr. Sikes will be headquartered in Definition 6's Atlanta facility and responsible for all global operations.


Definition 6 is a Unified Marketing Agency that creates experiences to unite brands and people in motion. Through imagination, innovation and insight, we execute ideas that deliver continued value across all brand interactions. The agency's Unified Communications Group aligns the disciplines of social media, content marketing and influencer communications to help brands develop and share their brand stories like never before. For the past 16 years, Definition 6 has helped clients redefine brand experiences, unifying the disciplines of marketing and technology.

With offices in Atlanta, New York, San Francisco and London, Definition 6 supports a fast-growing client base that includes The Coca-Cola Company, HBO, Siemens, Mitsubishi Electric, La Quinta Inns & Suites, General Motors, Nickelodeon, USA Networks, and Cox Enterprises. For more information on Definition 6's Unified Marketing Services, or to learn more about the agency's award-winning work, please visit www.definition6.com.

CONTACT: mediadesk@synapticdigital.comSource: Definition 6