Coulter, Buffett, XBox! What They Have In Common (ME)


The post about the Xbox 360got more hits than any blog post I've done to date. It even surpassed my rant on Ann Coulter,and was picked up on MySpacenews. But I digress: sort of. Anyway, all this has me wondering if I should combine the two stories, and maybe throw in Warren Buffett, to get killer traffic:


Okay, back to reality. A couple of updates. Up 'til now, when you sent in your damaged Xbox 360, you got back a refurbished one most of the time. But one person says he's just received a brand new console in return, based on the manufacturing date of Nov. 10th. This may be one of the newer 360s thought to have more heat-tolerant components, or a better cooling system.

And, yes, I call it the "red rings of doom," others calls it the "red rings of death." My son just refers to it as RROD. I prefer to call it a "bummer."

Here are some of your responses to my post. Again, I cannot verify the truth of all claims:

From Chris C:
"Besides the initial screw up at launch, Microsoft owned up to its mistake and gave a free recall to everyone which I applaud them for...I hope people stop jumping all over Microsoft for trying to turn a profit, and besides, they've created something that millions of people will play to get away from day-to-day life and have a little fun."

From James O, on our entrepreneurial spirit!:
"This has created a whole new industry of Xbox and Playstation repair. A friend of mine has started a home-based business repairing Xboxes and Playstations (, turning them around in under a day (far quicker than the month Microsoft frequently makes people wait) Even offering to ship out a 'loaner machine' while yours is fixed for the severely dependent gamers."

My favorite response is from Jay C., who took me to task for several errors:
"The posted phrases like 'red rings' and 'Red ring of doom'. This only goes to show lack of research on the topic. It is in fact a conditioned response made up from lack of knowledge. The real phrase for anybody who has done to proper research would be 'Three red lights' or 'Three red quadrants of death'. I say this because common knowledge tells anybody that a single Xbox 360 cannot have 'red rings'. The 's' makes it plural meaning many and the 360 only has one ring made up of three red lights. If the poster of this article had even looked at and Xbox, with or without the three red lights, would have known this."

From Derrick B:
"Support technicians on Xbox hotline choose which red ring problems to fix. I suffered a red ring while playing a xbox 360 game and I am no longer able to play many of my games efficiently; at times I go almost 2 hours ejecting, reloading, powering off, turning on, anything I can to get the game to work. When I finally decided I had enough and called, support tech told me, 'I have to play the game and get the red ring then call them back otherwise I have to pay to fix it.'"

From Eric J.:
"Thank you, thank you so much for finally exposing this wide spread problem. Although Microsoft initially brushed off these claims with a '3 to 5 percent failure' numbers, I and many others firmly, and seriously believe that the real percentage of eminent failure is 100%, no joke here."

From OL:
"The main reason why this is happening, and Microsoft knows it fully well, is they are using cheap solder to clamp the chips(cpu) to the motherboard. These solder joints are failing because Microsoft insists on using lead-free solders (children are going to uses these consoles) on their Xbox360. But instead of using high quality and costly high-quality solder, they went with the cheap kind. When the xbox360 is turned on for a long time, the heat causes the motherboard to expand and consequently the cpu would just pop out of some joints...since Microsoft made their consoles to be almost hackproof they insisted on using solder joints instead of plug-in pins on their chips."

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