ENGLEWOOD CLIFFS, N.J. January 8, 2008 – In a CNBC special event, CNBC cameras go behind-the-wheel at the 2008 Detroit Auto Show-the most important auto show of the year. On Monday, January 14th at 9PM & 12AM ET, CNBC presents an original one-hour special, "CNBC Special Event: Detroit Auto Show All Access," reported and hosted live by CNBC auto reporter Phil LeBeau. CNBC, First in Business Worldwide, is the official cable broadcast partner of the North American International Auto Show (NAIAS)
The one-hour special previews some of the more than 50 production and concept vehicles that will make their first appearance at NAIAS. The program also examines the state of the automotive industry, looks at the future of hybrid technology and reviews the Chinese-manufactured vehicles on display at the NAIAS 2008.
"The auto industry continues to be one of the strongest barometers for global economic and social trends," said CNBC's LeBeau. "In addition to giving our viewers a glimpse into the future of automotive design and technology, we will also focus on some of the economic, environmental, and safety-related issues that are driving the industry's evolution."
This all-access hour also provides viewers with a rare inside look at how a "concept" car is created from inception-- from the designer's mind to the floor of the auto show as well as a sneak peak at the eye-popping gizmos and gadgets that will make cars smarter than ever. Plus, Jane Wells, CNBC's Los Angeles-based correspondent, will report on the cars of the stars.
CNBC's Sanford Cannold is Executive Producer of the live special and CNBC's Meghan Reeder and Samantha Wright are producers of the program with Geoff Cortelyou as production coordinator.
NAIAS 2008 Official Dates
Press Preview will be held Sunday, Jan. 13 through Tuesday, Jan. 15. Industry Preview will be held on Wednesday, Jan. 16 and Thursday, Jan. 17. The annual black-tie Charity Preview will be held Friday evening, Jan. 18. Public Days will be held Saturday, Jan. 19 through Sunday, Jan. 27. Automotive Education Day will be held on Wednesday, Jan. 23. Racing Day will be held on Friday, Jan. 25.
The North American International Auto Show
Rod Alberts – Executive Director
Entering its 20th year as an international event, the North American International Auto Show is among the most prestigious auto shows in the world and is one of the largest media events in North America. The NAIAS is the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d'Automobiles, the Paris-based alliance of automotive trade associations and manufacturers from around the world. The NAIAS Web site can be accessed at www.naias.com. Don't Miss It for the World!
CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to more than 340 million homes worldwide, including more than 95 million households in the United States and Canada. The network's Business Day programming (weekdays from 5:00 a.m.-7:00 p.m. ET) is produced at CNBC's headquarters in Englewood Cliffs, N.J., and also includes reports from CNBC news bureaus worldwide. Additionally, CNBC viewers can manage their individual investment portfolios and gain additional in-depth information from on-air reports by accessing http://www.cnbc.com.
Members of the media can receive more information about CNBC and its programming on the NBC Universal Media Village Web site at http://nbcumv.com/cnbc/.