Trader Radar - Wednesday Jan. 9th

Q: On Fast Money’s "trader radar" we see a stock that was lighting up screens across Wall Street. While its namesake’s face may have launched a thousand ships, this Texas based company failed to be as stimulating - falling more then 10% Wednesday. As consumers face higher fuel prices and a housing slump, sales of its products such as Revlon and Vidal Sassoon failed to meet street expectations. Who is it?

A:Helen of Troyis on the trader radar. This curling iron maker was trading more than triple its average daily volume and the ticker HELE was among the most searched on Google, today.