ENGLEWOOD CLIFFS, N.J, Jan. 14, 2008-With the stock market off to its worst year-to-date start since 1991 – a recession year – CNBC, First in Business Worldwide, is introducing a series of new special reports, "The CNBC Edge," to help viewers navigate these uncertain times. The reports began airing today.
While there is debate among economic experts about whether or not the U.S. is technically in a recession – or headed into one – it is clear investors and business leaders alike have never been in more need of the fast, accurate, actionable, and unbiased information that is the hallmark of CNBC.
Jonathan Wald, Senior Vice President, Business News, CNBC, said, "The 'CNBC Edge' will show our viewers there is always money to be made despite the volatility of the market."
CNBC will deploy its full roster of expert anchors and reporters to file reports and answer such questions as what stocks you should purchase in a down market and what stocks should be avoided. What sectors are best for long-term investments and what stocks should be avoided in the short term? Simply, "The CNBC Edge" will do just that: give the CNBC audience the edge in investing with this must-see survival guide.
"The CNBC Edge" will be seen throughout CNBC's Business Day programming, including on "Squawk Box" (6-9 AM ET), "Squawk on the Street" (9-11 AM ET), "The Call" (11-Noon ET), "Power Lunch" (Noon-2 PM ET), "Street Signs" (2-3 PM ET), and "Closing Bell" (3-5 PM ET).
CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to more than 340 million homes worldwide, including more than 95 million households in the United States and Canada. The network's Business Day programming (weekdays from 5:00 a.m.-7:00 p.m. ET) is produced at CNBC's headquarters in Englewood Cliffs, N.J., and also includes reports from CNBC news bureaus worldwide. Additionally, CNBC viewers can manage their individual investment portfolios and gain additional in-depth information from on-air reports by accessing http://www.cnbc.com.
Members of the media can receive more information about CNBC and its programming on the NBC Universal Media Village Web site at http://nbcumv.com/cnbc/.