John Assaraf Busts some small business myths!

By John Assaraf
Step 1: Busting the ‘I can’t’ Myth

What a fantastic experience to be on the Donny Deutsch show! Thank you for the opportunity to talk about my passion – helping small-business owners overcome the obstacles to success. It was so inspiring and enlightening to hear the stories of Kaile Warren and Chris Gardner.

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As proven again by their success, it all begins with your mindset. I’ve studied every aspect of goal achievement, and over and over I’ve seen this very important dynamic at work: When you are able to become passionately engaged and emotionally involved in a goal, you harness all of your abilities, and you begin to see the opportunities that are all around you.

As my business partner Murray Smith says, when you are interested, you will do what’s convenient; when you are committed, you will do whatever it takes.

So whatever you want to achieve in business, the best thing you can do is to fully commit yourself, and make sure to tie a big emotional goal to that desire. Maybe you want to:

- make your first million before you are 35
- provide a bigger, better home for your family
- pull your retirement closer to you
- or you want the independence of being your own boss

These are all big, audacious goals, worthy of your commitment. Aim high! You need a goal you can get excited about – something that gets you to jump out of bed in the morning and attack the day with a can-do attitude.

Step 2: Taking the Right Action

While attitude will take you part of the way, you need to take the right actions in the right order to make the most of your time, to get from where you are now to where you want to be.
This starts with identifying your goal, and planning your time according to the highest impact producing activities. I have used this method and shared it with thousands of people in the form of a Daily Action Planner, which helps me get focused and get into a positive vibration everyday. You can download the Daily Action Planner here and check out an excerpt from my Mindset for Success workbook, with more tools to help you gain clarity on setting your goals, and taking the first steps to achieve them.

At OneCoach, we’ve developed a proven approach that helps business owners to first create the right mindset for success, and then go on to attract more clients, and ultimately build a better business. It’s really solid information, but the key is you have to act upon it – information by itself is practically useless.

So if you’re really ready to achieve your biggest goals, check out this page at We’ve posted some complimentary audio, and some tools and templates that will help you get from where you are to where you want to be.

To your success!

- John