VALLEY OF THE DOLL(AR)S
The jury Thursday begins deliberating how much money to give Mattel , if any, in its case against Bratz maker MGA Entertainment and CEO Isaac Larian.
The jury already determined that the original drawings for the Bratz dolls were created by former Mattel employee Carter Bryant while he was still under contract with Mattel, meaning Mattel owns that artwork. The jury must now decide whether the resulting 3-dimensional dolls are "significantly similar" to the drawings, making MGA and Larian potentially liable for copyright infringement.
Mattel is asking for nearly $2 billion in compensatory damages plus interest, as well as any punitive damages the jury might decide to slap on as punishment.
Here are some images the Mattel team introduced into evidence to try to prove that the dolls look very much like the drawings. On the left of each exhibit is the original sketch by Carter Bryant, followed by some tweaking, and finally the original Bratz doll on the right.
This is for the Sasha doll: