A CNBC ORIGINAL, "THE OPRAH EFFECT" WILL PREMIERE ON MAY 28TH (ALL TIMES ARE ET)
A CNBC Original, "The Oprah Effect," will premiere on Thursday, May 28th at 9PM & 1AM. The documentary will repeat on Sunday, May 31st at 10PM.
Talk show superstar Oprah Winfrey is one of the most well known cultural and financial icons in history. "The Oprah Winfrey Show" reaches 44 million people each week. And the real proof of her power can be measured on how Oprah alone can take companies from no names to brand names. CNBC's "The Oprah Effect," hosted by CNBC's Carl Quintanilla, explains Oprah's unprecedented impact on business that's worth billions and goes inside businesses to find their secrets to getting on the show and how just a brief mention by the queen of influence can turn entrepreneurs into millionaires.
CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to more than 340 million homes worldwide, including more than 95 million households in the United States and Canada. The network's Business Day programming (weekdays from 5:00 a.m.-7:00 p.m. ET) is produced at CNBC's headquarters in Englewood Cliffs, N.J., and also includes reports from CNBC news bureaus worldwide. Additionally, CNBC viewers can manage their individual investment portfolios and gain additional in-depth information from on-air reports by accessing http://www.cnbc.com.
Members of the media can receive more information about CNBC and its programming on the NBC Universal Media Village Web site at http://nbcumv.com/cnbc/.