Maria Bartiromo recently sat down Google’s Marissa Mayer who heads up the company’s search products and user experience about Google’s licensing agreement with Twitter. Now, Google will receive a stream of Tweets to enhance Google’s search results.
So how is it going to work? Mayer said, “This will enhance search. Twitter is a way for people to communicate but it’s also a wealth of information around what’s happening right now all around the world. By harnessing all the Tweets will help the users that are searching for that information at that moment.”
This is just another opportunity for Google to dig deeper into search, “fills a key part of the Google experience for users to find the latest information”, said Mayers.
Too Much Info?