Quiz: 1960s Boomer Culture

Question 2 of 10

What drug did Time magazine put on the cover of its April 7, 1967 issue?

  1. Aspirin
  2. Heroin
  3. Marijuana
  4. The Pill

The 1967 appearance of the oral contraceptive pill (or simply "The Pill") on Time magazine's cover was inevitable. In the few short years since the FDA had approved it, it had changed contraception entirely by giving women control over their own fertility. The decision was now hers and hers alone, and the long-term effect on women's lives was significant. Women could now put off motherhood for as long as they wanted, allowing them to pursue education and career goals instead.

SOURCE: The Power of the Pill: Oral Contraceptives and Women's Career and Marriage Decisions | Journal of Political Economy