MOUNT OLIVE, N.J., May 10, 2010 /PRNewswire via COMTEX/ -- Pinsonault Associates has enhanced their proprietary software application, Today's Accounts. The augmentation creates a new enterprise level, Web-based, managed markets integrated dashboard application called PathfinderRx. This multi-dimensional software tool embodies advanced capabilities for those seeking to create and/or improve sales strategies and tactics by providing in-depth market share, formulary, and analytical data. The data can be massaged in a variety of ways, from creating pull-through campaigns to creating targeted messaging to creating comprehensive account profiles. The customizable reporting features allow for the creation of virtually a limitless number of reporting options, which can be tailored to the specific needs of any client, providing granular results that lead to improved sales planning and success. The application also contains an on-the-spot training tool, for users looking to improve their sales knowledge and technique.
Pinsonault Associates is dedicated to and focused on delivering high quality, managed markets specific, business and training solutions within the pharmaceutical and biotech industries. From content development and data management to Web-based applications, Pinsonault Associates is a multi-faceted business solution provider, possessing the knowledge and expertise to provide pharmaceutical and biotech companies with leadership in health care communications and sales training initiatives. Pinsonault's mission requires a commitment to quality, excellence, and integrity in all of their service offerings.
For more information on Pinsonault Associates, visit http://www.pinsonault.com.
Pinsonault Associates, LLC
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